AI-Enabled Growth Marketing Specialist

Job Description This is a remote position. Key Responsibilities Plan and run Meta ad campaigns end to end, from angles and creative briefs through to testing, optimisation, and reporting. Write copy across ads, landing pages, email nurtures, and lead magnets that moves people from interested to booked call. Direct creative work on campaign visuals, keeping everything aligned to a clean, minimalist style, even when briefing someone else to build it. Build and refine marketing funnels, spotting and fixing conversion gaps before they cost leads. Use AI tools like Claude, Perplexity, and ChatGPT daily to speed up research, drafting, and testing. Track campaign activity and bring evidence, not guesses, to every recommendation. Bring new campaign ideas to the table off your own research, without waiting to be asked. Requirements Must-Have Qualifications Before you apply, confirm: You've run digital marketing campaigns that generated real, measurable leads. You have hands-on Meta Ads experience, from setup through to optimisation. Your copywriting is strong across ads, web, and email. You have a good eye for clean, minimalist creative direction. You're comfortable using AI tools like Claude or ChatGPT in your daily work. You can work full-time during AEST business hours. Nice-to-Have Skills Experience building funnels or landing pages in GoHighLevel or a similar platform. LinkedIn Ads, Google Ads, or SEO fundamentals. Background marketing B2B service businesses.