Appointment Setter

Company Description

The Pipeline Formula™ is a growth partner for B2B technology companies, offering a capital-efficient way to acquire high lifetime value customers. We help businesses scale up sales, predictably grow revenue, and optimize their sales processes. With a focus on filling sales pipelines and accelerating sales, Pipeline Formula™ is dedicated to helping companies acquire more customers and increase sales efficiently.

Role Description

This is a full-time remote role for a driven Appointment Setter. The Appointment Setter will be responsible for outbound calls setting appointments to warm leads who have opted into our clients' funnels to schedule calls and immediately follow up with inbound leads. This is NOT cold calling. Your job is to fill calendars with qualified conversations for high-growth B2B tech companies.

SPEED TO LEAD is critical in this role.

You will maintain clear records of these activities in the CRM system, as well as calling and engaging with prospective leads to qualify.

Requirements

• 1–2+ years experience in appointment setting, lead gen, or outbound sales
• Proven track record of prospecting, setting appointments, and hitting a high booked-call rate
• Calm, professional voice with strong verbal and written communication
• Experience following up persistently across phone, email, text, and LinkedIn
• Comfortable working independently in a fully remote environment
• Tech-savvy — familiar with tools like Slack, Zoom, Loom, Google Workspace, Calendly, CRM systems, and Sales Navigator
• Positive attitude, adaptable, and motivated by earning
• Previous experience in B2B technology sales is a plus

Pay:

• Fixed monthly base of $2,500
• Performance commission of $3,500+
• $6,000-$9,000 monthly CAD

Additional benefits:

• Fully remote working
• Ongoing training and 1-1 coaching from 25 year B2B tech founder and elite Head of Client Success
• Opportunities for advancement in sales leadership