AsPAC Marketing Manager - Thermal Management Castrol

Entity: Customers & Products Job Family Group: Marketing Group Job Description: This is a role within the Castrol organisation and the successful candidate will become part of the Castrol ring-fence. If you are part of the ring-fence, it is expected that your employment will move with Castrol to new ownership About the role: Data Centre cooling is a strategically important, fast-growing business area for Castrol! With our advanced liquid cooling fluid technology, we aim to transform the industry by driving the adoption of liquid cooling as a pathway to sustainable data centre operation aligned with bp’s Net Zero ambitions. AsPAC Marketing Manager creates the right marketing and communication plans for AsPAC Data center market, support to lead Castrol ON brand with the right product portfolio in AsPAC and develops and performs marketing activities in AsPAC data centre thermal management market in the specified region to help deliver volume, turnover and gross margin targets. AsPAC Marketing Manager is responsible for operational marketing excellence across the data centre team and to develop step-out opportunities for Castrol's data centre cooling business beyond the core products with focus on new business models and value-added services. A successful candidate works closely with the global Marketing Head of Data Centre and the Castrol LT to build and implement a strong marketing activation plan for AsPAC. What you will deliver: Implement world-class thermal management marketing plans in the AsPAC market, adapting and adopting global thermal management offers as part of the in-market marketing strategy Assist in preparing the annual marketing plan for the DC industry to generate new sales leads for the DC space and ensure that volume, turnover, and gross margin targets are met. Monitor key market movements and the competitive landscape in the DC sectors and generate business insights to drive media and market planning. Identify potential areas for offer development based on market needs and share these insights with the global marketing team. Act as a PR content advisor, guiding team members on the general principles of PR material preparation. Requirements: Around 8 years of experience in brand, product, and event organization within a B2B environment, with a proven track record of delivering innovative value propositions Ability to shape and frame ideas through strong conceptual and analytical thinking Proven experience in developing new business and growth areas within a corporate or innovation/start-up context Strong knowledge of the data centre industry and cooling value chain is a plus. High level of commercial competence and excellent negotiation skills Preferred candidates will demonstrate self-motivation, strong execution, and excellent communication skills Track record of working collaboratively across functions Fluent in written and spoken English is a must At bp, we provide the following environment and benefits to you: A company culture where we respect our diverse and unified teams, where we are proud of our achievements and where fun and the attitude of giving back to our environment are highly valued Possibility to join our social communities and networks Learning opportunities and other development opportunities to craft your career path Life and health insurance, medical care package And many other benefits. We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status Travel Requirement Up to 10% travel should be expected with this role Relocation Assistance: This role is not eligible for relocation Remote Type: This position is a hybrid of office/remote working Skills: Advocacy, Brand Management, Business Acumen, Channel Management, Channel marketing activation, customer and competitor understanding, Customer Segmentation, Digital Innovation, Digital Marketing, Generating customer insights, Innovation Management, Listening, market, Offer and product knowledge, Offer Development, Partner relationship management, Sector, Translating strategy into plans Legal Disclaimer: We are an equal opportunity employer. We do not discriminate on the basis of protected characteristics like race, religion, color, sex, national origin, sexual orientation, veteran status or disability status. Individuals with an accessibility need may request an adjustment/accommodation related to bp’s recruiting process (e.g., accessing the job application, completing required assessments, participating in telephone screenings or interviews, etc.). If you would like to request an adjustment/accommodation related to the recruitment process, please contact us . If you are selected for a position and depending upon your role, your employment may be contingent upon adherence to local policy. This may include pre-placement drug screening, medical review of physical fitness for the role, and background checks.