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Gildan logo

Brand Specialist

Gildan
Posted 3 days ago
🇺🇸United States🏠Remote📁Marketing
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Who We Are

Gildan is a leading manufacturer of everyday basic apparel, with a strong portfolio of brands, including Gildan®, Hanes®, Comfort Colors®, American Apparel, ALLPRO™, GOLDTOE®, Peds®, Bali®, Playtex®, Maidenform®, Bonds®, as well as Champion® which is under an exclusive licensing agreement for the printwear channel in the U.S. and Canada.

Gildan owns and operates vertically integrated, large-scale manufacturing facilities which are primarily located in Central America, the Caribbean, North America, and Asia. Gildan operates with a strong commitment to industry-leading labour, environmental and governance practices throughout its supply chain in accordance with its comprehensive ESG program embedded in Gildan's long-term business strategy. Together with our global team of dedicated employees, Gildan is united in its vision of Making Apparel Better®. Discover the full scale of Gildan and prepare to be surprised at gildancorp.com .

The opportunity

This is a remote role with home office based in one of the cities below. We are looking for someone with a love for travel and passion for apparel who enjoys presenting to customers. This role will mostly involve 40% travel within the territory, which is largely to nearby states.

  • Chicago, IL
  • Grand Rapids, MI
  • Minneapolis, MN
  • Charlotte, NC
  • Washington DC
  • Baltimore, MD
  • Richmond, VA
  • Nashville, TN

The Role

Raise brand and product awareness of Gildan’s suite of products by promoting the Gildan Advantage (quality, value, availability and CSR) to distributor sales reps and their customer base. Provide recommendations and guidance to Gildan’s management group based on analysis of market related to distributors, competitors, and general industry.

  • Train Gildan’s distributor sales teams and their top customers on the Gildan Advantage (quality, value, availability and CSR).
  • Provide recommendations and guidance to Gildan’s management group from in depth marketing analysis and expertise.
  • Prepare content for customer-facing events and training sessions.
  • Develop strong relationships with the distributor sales teams and their respective key customers. Analyse any feedback given and process it accordingly.
  • Represent Gildan at events such as trade shows, open houses, sales meetings, virtual meetings and supplier panels to attract potential customers.
  • Implement corporate and distributor Gildan brand marketing campaigns.
  • Act as a liaison between the Gildan KAE, distributor sales teams and Gildan marketing; work with sales and marketing teams to come up with unique strategies to market Gildan’s products to the market.
  • Research and analyse information and market intelligence regarding our position as it relates to distributors, competitors and the industry in general through end-user calls.
  • Analyse, brand strengths, target market, target customers to offer guidance on progress forward.

The Requirement

University Degree and 5-7 years of experience, such as apparel buying, apparel merchandising & design, apparel sales with corporate retail or printwear experience preferred.

What's In It For You

  • Join a publicly traded company dual-listed on NYSE and TSX with great potential
  • Be part of a workplace where meaningful connections and teamwork are celebrated
  • From local to international, be ready to work alongside a diverse group of colleagues
  • Benefit from mentorship and continuous development opportunities
  • Take advantage of our attractive benefits packages

We want to get to know you better! Please include your transferrable skills and unique experience in your application to help us learn more about you.

We thank all applicants for their interest, however, only those selected for interviews will be contacted.

Find your fit with us

We recognize the importance of diversity, equity, and inclusion to create a meaningful, collaborative work environment. As an inclusive employer, we value and embrace all the traits that make you uniquely you and seek to provide everyone with an equal chance to succeed. Because equity and inclusion matter at Gildan.

#FindYourFit at Gildan and tailor the future of your own career.

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