Description
The Business Development Officer (BDO) serves as the Credit Union’s primary market representative within assigned communities and business segments. The role drives growth through strategic relationship development, community engagement, and targeted business development efforts that expand market presence, support membership growth, and strengthen partner relationships. The BDO develops and executes market-specific business development strategies, outreach plans, and networking activities aligned with Credit Union objectives, while advancing financial wellness, member engagement, and community visibility.
Starting Salary: $65,000
Location: Savannah/Pooler
Essential Duties/Responsibilities
Develops and executes market-specific business development strategies aligned with Credit Union goals, growth priorities, and member acquisition objectives.
Analyzes market trends, partner opportunities, and business development results to identify opportunities for membership growth, product penetration, and expanded market presence.
Builds and maintains strategic relationships with community organizations, business partners, and key market contacts to support new member growth and long-term partnership value.
Represents the Credit Union at community events, partner meetings, financial education sessions, and networking opportunities to strengthen visibility and deepen market engagement.
Applies sound business judgment in prioritizing outreach efforts, partner relationships, and market opportunities to maximize impact and return on effort.
Monitors business development activity, sales performance, and market results, and provides recommendations to leadership to improve effectiveness and support strategic objectives.
Coordinates and executes business development initiatives and events that promote Credit Union products, services, and financial wellness opportunities within assigned markets.
Collaborates with branch leadership, Wealth Management, Marketing, and other internal partners to align outreach efforts with organizational goals and member needs.
Identifies prospective partner groups and business opportunities within assigned markets and cultivates relationships that support sustainable growth.
Maintains accurate business development records, pipeline activity, and CRM updates to support reporting, follow-up, and performance tracking.
Statement of Understanding
This job description is intended to provide a general overview of the essential duties, responsibilities, requirements, and working conditions associated with the position. It is not intended to be an exhaustive or comprehensive list of all tasks or responsibilities. The organization may assign additional duties or modify existing ones as needed, at its discretion. Job descriptions may be updated periodically to reflect business needs and organizational changes.
Reasonable accommodations may be made in accordance with the Americans with Disabilities Act (ADA) and other applicable laws, so long as such accommodations do not pose undue hardship to the organization or create significant health or safety risks.
Nothing in this job description should be construed as creating an employment contract, either expressed or implied. Employment remains at-will, meaning that either the team member or the organization may end the employment relationship at any time, for any reason not prohibited by law.
Equal Employment Opportunity (EEO)
Georgia United is committed to providing equal employment opportunities and fostering a workplace where all individuals have the chance to succeed. We consider all qualified applicants for employment and advancement without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. We value the unique perspectives and contributions that each team member brings to our organization, believing that a diverse and inclusive workforce strengthens our credit union.
E-Verify
Georgia United participates in the U.S. Department of Homeland Security’s E-Verify program. E-Verify is an online system used to confirm the eligibility of employees to work in the United States. This process involves electronically verifying the information provided by new hires against records maintained by the Department of Homeland Security and the Social Security Administration.
Qualifications
Skills
Required
Public Speaking
Advanced
Communication
Advanced
Analysis
Advanced
Interpersonal Skills
Advanced
Behaviors
:
Motivations
:
Education
Preferred
Associates or better in Business Administration or related field.
Experience
Required
Associate or Bachelor’s degree in Business Administration, Marketing, Finance, or a related field, or equivalent experience in credit union or retail banking business development.
3-5 years:
Three to five years of experience in business development, relationship management, branch banking, retail banking, or credit union operations, with demonstrated success in a credit union or banking environment.
Working knowledge of credit union or banking products, services, and member service principles, including consumer deposit and lending solutions, sales practices, and business development techniques.
Proficiency with Microsoft Office applications, email, internet platforms, CRM systems, and other business development or banking-related software tools.