Content Marketing Specialist

Description Since 2001, Procede Software has been a leading provider of enterprise-level Dealer Management Solutions (DMS) for the heavy-duty truck and ancillary markets. Serving dealer locations throughout the United States, Canada, and Australia, the industry’s leading dealerships trust Excede to run their business because of its full functionality across all dealership departments, high reliability, and strong integration with their OEM providers. Excede, its powerful DMS, leverages the strength of Microsoft® SQL technology to provide advanced Windows® and browser-based applications with real-time information. The Content Marketing Specialist is responsible for developing and executing high-quality marketing content to support campaigns, product initiatives, and brand awareness efforts. This role focuses on content creation, marketing automation execution, and program support across digital channels, including webinars and partner marketing initiatives. Why Procede? - This is what our SVP of People & Culture has to say… watch this video Primary Job Responsibilities Develop and produce a wide range of marketing content including email campaigns, webinar invitations, press releases, case studies, campaign messaging, and other promotional materials Execute marketing campaigns within marketing automation platforms such as Marketo or similar tools, including email builds, list management, and campaign deployment Develop and maintain marketing reports and dashboards that measure campaign performance, customer engagement, webinar effectiveness, and other key marketing metrics while supporting recurring reporting needs across Marketing, Sales, Customer Success, and leadership. Collaborate with marketing, product, sales, and partner teams to gather information and translate it into clear, compelling content Support the planning and execution of the company’s webinar program, including content development, promotion, and follow-up communications Assist in the development of partner marketing content and initiatives to support strategic partnerships Ensure all content aligns with brand standards, messaging, and campaign objectives Manage multiple content projects simultaneously while meeting deadlines and maintaining quality standards Edit and proofread content to ensure accuracy, clarity, and consistency Research industry topics, trends, and competitors to support content development Partner with internal stakeholders to support marketing campaigns, product launches, and company initiatives Desired Qualifications/Skills Strong writing and editing skills with the ability to create clear, concise, and engaging content for various audiences Experience developing both short-form and long-form content (emails, blogs, case studies, press releases, etc.) Working knowledge of marketing automation platforms such as Marketo or similar tools Understanding of content marketing principles and digital marketing channels Strong attention to detail and ability to manage multiple projects simultaneously Basic understanding of SEO and content performance best practices Proficiency in Microsoft Office and familiarity with content management systems preferred Requirements 2-4 years of experience in content marketing, digital marketing, or related field Experience using marketing automation tools (Marketo preferred) Bachelor’s degree in Marketing, Communications, Journalism, or related field preferred, equivalent experience may be considered Physical Requirements: Ability to sit at a desk, computer terminal or meeting table for a long period of time Ability to use hands and fingers or adaptive equipment to safely operate assigned equipment Ability to lift up to 20 lbs Ability to use telephone frequently for a long period of time, and to hear and speak clearly by telephone Ability and means to travel on a flexible schedule as needed. Travel requirements may include running office errands and visiting prospective company event venues The Exciting Stuff Benefits Medical, Dental and Vision Competitive Compensation Paid Time Off (PTO) Volunteer Time Off (VTO) 14 Paid Holidays Lifestyle & Wellness Reimbursement Retirement Plan with Company Match Work equipment (laptop, monitor(s), keyboard, mouse, etc.) Destination office in Solana Beach, CA Hybrid work schedule Location and Compensation Must be local to San Diego County. This is a hybrid-remote role; candidates based in San Diego County are expected to work a minimum of one day per week in the office. The salary range for this role is $62,000 to $87,000 per year, depending on a combination of factors, including, but not limited to, education, relevant work experience, qualifications, skills, certifications, location, etc. In addition to our comprehensive benefit package, our company encourages and supports career development. We are equally invested in our employees’ success and believe in a partnership where individuals can grow professionally. Culture We work hard and play hard; we strive to create a culture that is as equally challenging as it is fun and rewarding! Please view our social media pages to get a glimpse of our company sponsored events: Facebook: https://www.facebook.com/procedesoftwareofficial/ LinkedIn: https://www.linkedin.com/company/procede-software We are proud of our company and welcome you to visit our website to see why and learn a little bit more about us: https://www.procedesoftware.com/careers-and-culture/. We hope you are interested in our Company and our Content Marketing Specialist role and welcome anyone to apply! Procede Software provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Procede will not sponsor applicants for immigration-related benefits.