Country Sales Manager – Spain (Frozen Food Industry)

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An international food business is looking for a commercially driven Country Sales Manager to lead its expansion across the Spanish market. This is a strategic role focused on developing new business, managing key accounts and driving sustainable growth within the Foodservice and Retail sectors.

Key Responsibilities

• Develop and execute the commercial strategy for Spain.
• Identify and win new business opportunities across Foodservice and Retail channels.
• Build and strengthen relationships with key customers nationwide.
• Analyse market trends, competitor activity and customer requirements.
• Collaborate with internal teams to ensure excellent service and product delivery.
• Provide regular sales forecasts and business updates to senior management.

What We're Looking For

• 5–10+ years of sales experience within the food industry.
• Strong background in Foodservice, Wholesale, Frozen Food or Grocery Retail.
• Proven success in opening new accounts and generating new business.
• Established network within the Spanish food market.
• Fluent Spanish and English.
• Willingness to travel extensively across Spain.

Ideal Profile

• Experience selling frozen food products, poultry or related categories.
• Strong understanding of food distribution and wholesale channels.
• Commercially driven with excellent negotiation skills.
• Autonomous and comfortable working in a remote environment.
• Capable of combining business development with account management.
• Ambitious professional looking to contribute to a growing operation.

What's on Offer

• Competitive salary package and performance-based bonus scheme.
• Company car or car allowance.
• Strategic role with significant autonomy and visibility.
• Opportunity to shape and grow a national market.
• Long-term career development opportunities.
• Exposure to an international business with ambitious growth plans.