Creative Copywriter

OUR COMPANY: Voyager Global Mobility (VGM) is a leading provider of car leasing solutions tailored for the mobility app industry, including services for companies like Uber and DiDi. With our headquarters in New York City, USA, we operate a global network of branches across the United States and Latin America, committed to offering exceptional service and innovative solutions to our clients POSITION OVERVIEW: We’re seeking a creative and strategic Creative Copywriter to develop compelling, conversion-focused content across multiple brands and channels. This person will help shape creative concepts, write and adapt messaging for different audiences and platforms, and collaborate closely with Design, Social Media, and Performance teams to bring ideas to life. The ideal candidate is a strong writer with a solid understanding of brand voice, digital trends, and consumer behavior, who can balance creativity with business objectives and use AI tools to enhance the content creation process. RESPONSABILITIES: Conceptualize and develop creative ideas for campaigns and content, not simply executing a brief, but actively contributing to building and refining the brief and creative direction. Write conversion-focused copy aligned with the objectives and voice of each brand. Co-create with the Design and Social Media teams to ensure ideas and execution are developed together rather than independently. Research trends, culture, and consumer behavior to inform creative concepts and messaging, rather than simply staying up to date. Adapt messaging based on the target audience and channel, including social media, websites, email, advertising, and other digital platforms. Edit and optimize copy for clarity, consistency, grammar, spelling, and overall quality in both English and Spanish. Ensure brand consistency and compliance across messaging and communications for the company’s different brands. Collaborate with the Performance team to optimize copy based on results and key performance indicators, including CTR, conversion, and engagement. Manage multiple projects simultaneously while meeting deadlines and maintaining a high standard of quality. Effectively use and leverage Artificial Intelligence platforms and tools to support content creation, research, ideation, editing, and optimization. DESIRED SKILLS: Basic video editing skills for social media content, particularly Reels and TikTok, including cuts, pacing, and subtitles. Strong understanding of social media formats, trends, and platform-specific best practices to ensure copy feels native and relevant to each channel. Strong creative thinking and the ability to translate insights into compelling concepts and messaging. Ability to balance creativity with business and performance objectives. QUALIFICATIONS: 1–3 years of experience in copywriting, content marketing, creative writing, advertising, or a related field. Advanced English proficiency; bilingual English/Spanish required Bachelor’s degree or professional background in Advertising, Communications, Philology, Literature, Journalism, or a related field. Strong writing, editing, and proofreading skills in both English and Spanish. Strong understanding of digital marketing, social media, and content creation. Ability to work collaboratively across creative, marketing, social media, and performance teams. Strong organizational skills and ability to manage multiple projects and deadlines simultaneously. Proficiency with AI-powered tools and platforms for content creation and creative development. Location: Colombia resident, preferably of Bogotá SALARY: Between 4 and 5 million Colombian pesos depending on experience Legal Benefits An outstanding company with a great work environment Career path opportunities HEALTH & SAFETY RESPONSIBILITIES (Applicable in office work) All employees have a general duty to take responsibility for personal health and safety, which means they must not behave or act in a way that could endanger themselves or others. Work in compliance with the rules of Local Law Wear protective equipment and devices or clothing required by the employer. Inform the employer or supervisor of any defective or missing protective equipment or devices that may be hazardous. Do not remove any type of protective devices required by the employer or by the regulations. Inform your manager of all incidents, accidents, or hazards. Do not engage in any pranks, competitions, feats of strength, unnecessary running, or brusque and boisterous behavior. RESPONSIBILITIES OF THE ENVIRONMENTAL MANAGEMENT SYSTEM (Applicable in office work) Preserve natural resources, safely use and dispose of hazardous materials, and minimize the Company's environmental footprint. Be responsible daily for maintaining the spirit and intent of the Environmental Policy and the Environmental Management System . Receive appropriate training, follow procedures, and ensure that operational activities are carried out with environmental protection in mind and that environmental impacts are minimized. SAFETY & JANITORIAL (Applicable in office work) Ensure that all business-related documents are kept secure, always. Do not allow any unauthorized person to enter the company's facilities. Report any suspicious activity, unidentified person, or any security risk to management immediately. When exiting or entering the building, check that the door is locked behind you and not open. Report the loss of the access card immediately to the Human Resources representative. Make sure your work area is always a clean and safe place. Not to disclose to any person, without the Company's consent, any information relating to your inventions, processes, methods, trade secrets or secret procedures that are owned or used by the Company, or any confidential information relating in any way to the Company's business or affairs. WORKING CONDITIONS: Depending on Business requirements. Hybrid. All employees have a general duty to take responsibility for personal health and safety in order to be in compliance with the local country and corporate rules. This job description has been prepared as a guide to ensure better communication and understanding. However, not all responsibilities have been included and could not be included, they will be quantitative but not limiting. Your manager may ask you when necessary to perform other related tasks that are not specifically included in this description. In addition, this description will be revised as necessary to meet the current needs of the business. Importan t: To ensure efficient communication and evaluation of your qualifications, we kindly request that all CVs and LinkedIn profiles be submitted in English. This will allow us to assess your skills and experience accurately within our recruitment process. Thank you for your understanding. Note: The Company reserves the right to modify essential Job functions and qualifications.