Creative Strategist (Static & Video) for a DTC Brand - Remote

Paired is a global staffing and recruiting agency that specializes in pairing remote work with top-tier talent. We admire the importance of innovative social media strategies and are committed to connecting talented individuals with great companies that need their unique skills. Our mission is to provide great jobs to talented people, no matter where they are located. We're looking for a Creative Strategist with recent DTC experience to own our client's ad creative pipeline – from concept to final asset. You'll develop high-conversion angles, brief external partners, and get hands-on editing statics and videos. You'll work closely with our E-Com Coordinator to ensure every ad aligns with the landing page experience. If you live and breathe direct-response creative and know what makes DTC audiences click, we want to talk. Key Responsibilities: Develop and test ad angles, concepts, and hooks for static and video assets Source, brief, and manage external creative partners (editors, animators, producers) Collaborate with E-Com Coordinator to align creative messaging with landing pages Edit static images and videos – including AI-generated content, claymation, stylized animation, mini-VSLs, and B-roll Continuously analyze performance data to iterate and improve creative output Recent DTC Creative Strategist experience (non-negotiable) Proven ability to create sales/conversion-focused content across formats (static, video, AI/animation) Hands-on editing skills (Adobe Suite, Canva, CapCut, or similar) Experience with AI video tools (hyper-realistic, animation styles like claymation) Strong understanding of direct-response principles and B-roll storytelling Ability to translate landing page goals into compelling creative briefs Opportunity to work remotely USD base salary + performance bonus (top performers: $5K–$7K+/mo)