Digital Media Planner

Location: Remote (U.S.) | South Florida Preferred

Freelance Digital Media Planner

Project-Based Contract Opportunities

ARSNL Media is a boutique, performance-driven marketing agency headquartered in Miami Lakes, Florida. We partner with growth-focused brands across healthcare, restaurants, retail, luxury yachting, spirits, nonprofit, education, and other consumer industries, delivering integrated marketing strategies that combine data, creativity, and measurable business outcomes.

As our client portfolio evolves, we're looking to build a team of experienced freelance Digital Media Planners who can support us on a project-by-project basis. While this is not a full-time position, we're looking to establish relationships with talented media professionals who can step in as opportunities arise, with the potential for ongoing freelance work as our agency continues to grow.

If you're someone who enjoys solving complex media challenges, evaluating new opportunities, and collaborating with a nimble agency team, we'd love to connect.

About the Role

You'll work alongside our strategy, media, and client services teams to develop thoughtful, performance-focused media recommendations for a variety of client engagements.

Because ARSNL manages most digital buying internally, this role focuses less on campaign trafficking and more on strategic planning, channel evaluation, media recommendations, and identifying the right opportunities for each client's goals.

Projects may vary in scope depending on client needs, making this an ideal opportunity for someone who enjoys flexible, project-based consulting.

What You'll Do

• Develop integrated media plans across digital and traditional channels.
• Evaluate media vendors and recommend the best opportunities based on campaign objectives.
• Research and compare opportunities across channels including CTV, programmatic, broadcast television, radio, print, direct mail, local sponsorships, and other emerging media.
• Build client-ready media plans, recommendations, and presentations.
• Support occasional campaign analysis and performance reporting.
• Collaborate with ARSNL's strategy and account teams to ensure media recommendations align with business objectives.
• Provide strategic input during new business opportunities when media expertise is needed.

We're looking for professionals who enjoy strategic thinking as much as execution and who can confidently evaluate media opportunities across a variety of channels.

The ideal candidate will have:

• 3+ years of experience in digital or integrated media planning, preferably within an agency environment.
• Experience developing media recommendations across multiple channels, including paid digital and traditional media.
• Strong understanding of media planning fundamentals, budgeting, audience strategy, and vendor evaluation.
• Experience working with channels such as CTV, programmatic, broadcast, radio, direct mail, print, or local media is highly desirable.
• Excellent presentation and communication skills with the ability to translate complex media recommendations into clear client-facing materials.
• Strong analytical thinking and comfort interpreting campaign performance data.
• Healthcare marketing experience is a plus but not required.
• Ability to work independently while collaborating closely with a remote agency team.

Why Join ARSNL?

We're intentionally building relationships with talented media professionals.

Working with ARSNL gives you the opportunity to:

Collaborate on a variety of consumer-facing brands across multiple industries.

Work alongside an experienced performance marketing team.

Contribute strategically

Enjoy flexible, project-based assignments that fit your availability.

Build a long-term relationship that may grow into recurring freelance work or future opportunities as our agency expands.

Engagement Details

Freelance / Independent Contractor

Project-based assignments

Remote within the United States

South Florida preferred, but not required

Flexible hours based on project scope