Director of SEO

We are seeking an experienced Director of SEO to lead and scale our SEO function across multiple client accounts. This is a strategic leadership role responsible for overseeing SEO performance, managing a cross-functional team, and ensuring high-quality execution across all deliverables. The ideal candidate is not only technically strong but also a proven leader who can drive strategy, improve team output, and confidently represent SEO in client-facing environments. SEO Strategy & Performance Own the end-to-end SEO strategy across all client accounts Develop and implement scalable frameworks across: Technical SEO On-page optimization Content strategy Authority building / link acquisition Ensure all strategies are aligned to business outcomes (traffic, conversions, revenue) Continuously identify opportunities to improve performance and efficiency Team Leadership & Management Lead and manage a distributed SEO team, including: SEO Specialists Content Writers Link Building resources Set clear KPIs and performance expectations across the team Conduct regular performance reviews, coaching, and development Identify hiring needs and support team growth as the function scales Quality Assurance & Delivery Establish and enforce quality standards across all SEO deliverables Review outputs to ensure they are client-ready and strategically sound Eliminate low-quality or templated work and elevate overall output quality Standardize processes and workflows across accounts Client Engagement Participate in key client calls and strategic discussions Translate SEO performance into clear business insights Partner with Account Managers to support retention and growth Act as the senior SEO voice within the organization Process & Operational Excellence Build and refine SOPs for core SEO activities Improve reporting frameworks and performance tracking Introduce tools, automation, and best practices to enhance delivery Ensure consistent execution across all accounts Experience and Skills & Expertise 5+ years of experience in SEO 2+ years in a leadership or team management role Proven experience managing multiple client accounts (agency experience preferred) Strong understanding of: Technical SEO Content strategy and optimization Keyword research and search intent Link building strategies Ability to develop and execute high-level SEO strategies Strong analytical and problem-solving skills Demonstrated ability to manage and develop teams (4+ people preferred) Strong verbal and written English communication skills Comfortable in client-facing environments and executive-level discussions Ability to simplify complex SEO concepts into clear, actionable insights