Email Marketing Manager

Email Marketing Manager Apply Now! At Nothink , we build digital - and sometimes not-so-digital - products for a global market. We move fast, think big, and execute even faster. Our mission is to launch bold ideas, scale them quickly, and make a real impact across industries. We’ve grown rapidly over the past few years, turning our vision into reality with a strong, hands-on team that knows how to make things happen. Now, we’re ready to expand our core team - and we’re looking for people who share our drive to build, launch, and scale new projects to the next level. We are looking for an Email Marketing Manager who takes full ownership of email as a revenue channel. You'll build, optimize, and scale the entire email marketing function, using data, experimentation, and automation to turn customer communication into measurable business growth. What You’ll Do: Own the entire email marketing channel from strategy to execution; Plan, write, build, QA, launch, and optimize email campaigns; Build and optimize lifecycle flows, including welcome, abandoned checkout, post-purchase, churn save, refund deflection, and win-back journey; Develop segmentation strategies across a subscriber database to deliver personalized customer experiences; Own email deliverability, domain reputation, complaint rates, and list hygiene; Build and continuously improve the A/B testing program across campaigns, customer journeys, messaging, and offers; Monitor email revenue, analyze campaign performance, and provide weekly business insights; Work closely with Media Buying and Creative teams by sharing customer and campaign insights that improve creative angles and overall marketing performance; Continuously identify opportunities to improve email performance through testing, automation, AI tools, and industry best practices. What We’re Looking For: 3+ years of experience in Email Marketing, Lifecycle Marketing, CRM Marketing, or a similar role; Hands-on experience managing email marketing for a subscription-based business; Strong experience with Klaviyo; Proven ability to write high-converting direct-response email copy in English; Experience building customer segmentation strategies and automated lifecycle journeys; Experience planning and executing A/B testing programs to continuously improve performance; Strong analytical skills with the ability to explain why revenue changed and translate insights into actionable improvements; A proactive, ownership-driven mindset with the ability to manage the entire email marketing function independently; Professional proficiency in English and Lithuanian. What We Offer: Gross salary: From 3500 Eur/Gross, based on your previous experience, we can be flexible; Growth opportunities: We scale fast, so growth is naturally expected from both sides; Hybrid work model: We allow flexibility - work from home or join us at the office; Winter out: We allow everyone to spend several winter months where the sun is shining to keep morale high; Workations and hangouts: We've tried it, loved it, and made it part of our culture; Pet-friendly office with free lunch: Don't want to cook? Come to the office for work and have lunch with others. Department Marketing Locations Vilnius Remote status Hybrid About Nothink At Nothink, we build digital - and sometimes not-so-digital - products for a global market. We move fast, think big, and execute even faster. Our mission is to launch bold ideas, scale them quickly, and make a real impact across industries. We’ve grown rapidly over the past few years, turning our vision into reality with a strong, hands-on team that knows how to make things happen. Now, we’re ready to expand our core team - and we’re looking for people who share our drive to build, launch, and scale new projects to the next level.