Founder Content Strategist

Job Description This is a remote position. Founder Content Strategist Part-time · Remote · UK & EU · Flexible Hours About the Role A founder in the music and entertainment industry is seeking a creative and strategic content professional to support and grow their online presence across social media platforms. This role extends beyond content scheduling, focusing on shaping a distinctive founder voice, crafting compelling narratives, and building an engaged digital community from the ground up. The successful candidate will lead content direction across Instagram and Facebook, with LinkedIn as a secondary channel, experimenting with formats, testing new ideas, and using performance insights to continuously refine strategy. This role is ideal for someone who thrives in a fast-paced, founder-led environment and has a strong passion for digital storytelling. Key Responsibilities Content Strategy & Planning • Develop and manage a comprehensive social media content strategy aligned with the founder's personal brand and business goals • Plan and maintain a structured content calendar across platforms, ensuring consistent publishing cadence • Translate the founder's ideas, insights, and expertise into engaging, shareable content • Identify the most effective platforms and content formats to support audience growth and engagement • Conduct regular content audits and competitor analysis to inform strategy Content Creation • Write compelling posts, captions, hooks, and short-form thought leadership pieces in the founder's authentic voice • Develop recurring content themes and creative concepts that build recognisable brand identity • Produce content for Instagram and Facebook as primary channels, with occasional LinkedIn content • Repurpose long-form ideas (interviews, talks, insights) into social-ready formats Visual & AI-Powered Content Production • Create on-brand visual assets and short-form video content optimised for each platform • Leverage modern AI tools to enhance output quality and streamline workflows: • Claude (Anthropic) or similar AI writing assistants for drafting, ideation, and refining copy • Canva or Adobe Express for graphic design and branded templates • CapCut, Descript, or similar tools for short-form video editing and repurposing • Midjourney, DALL·E, or Adobe Firefly for AI-generated visuals (desirable) • Notion AI or similar for content planning, briefing, and workflow automation • Buffer, Later, or similar scheduling tools for publishing and calendar management Performance, Analytics & Optimisation • Monitor engagement metrics, audience behaviour, and platform analytics to evaluate content performance • Conduct structured A/B tests on content formats, posting times, and messaging approaches • Produce regular performance reports with clear insights and actionable recommendations • Stay current with platform algorithm changes, emerging formats (Reels, Stories, carousels), and social media trends Community & Brand Voice • Support timely and authentic engagement with audience comments, DMs, and mentions • Maintain a consistent, distinctive brand voice across all touchpoints • Help identify partnership, collaboration, or cross-promotion opportunities to grow reach About You Experience • Demonstrable experience in content creation, social media management, or personal brand management • Background or strong interest in music, entertainment, or the wider creative industries, this is a genuine plus, not just a checkbox • Experience in creative writing, storytelling, journalism, or media is a strong advantage • A portfolio showing strong, platform-native content, whether for personal brands, founders, or creative projects • Experience working with founders, startups, or creative projects is desirable Skills & Attributes • Exceptional writing ability, you can adapt tone and style to sound like someone else while keeping it natural • Strong visual instinct and an eye for what performs on social platforms • Comfortable using AI tools as a creative accelerant, not a shortcut • Self-starter with strong initiative and the ability to manage your own workload without close supervision • Data-literate, you understand what the numbers mean and use them to make better creative decisions • Up to date with current trends across Instagram, Facebook, and LinkedIn • Reliable, communicative, and organised in a fully remote working environment Working Arrangement This is a part-time, fully remote position open to candidates based in the UK or European Union. Hours are flexible, with an expectation of regular check-ins and agreed delivery milestones. The role offers a high degree of autonomy and creative ownership.