Founding BDR

About us 👇

Workflows.io is an AI-native GTM services company specializing in helping B2B companies scale revenue through 4 service lines: LinkedIn Content, Outbound, RevOps, and ABM.

Combining AI workflows with human expertise to implement end-to-end growth systems.

Not another software.

Not another traditional agency.

Workflows is an AI-native GTM services company that delivers outcomes.

Our growth trajectory:

We’re already working with the world’s fastest-growing companies backed by YC, a16z, Insight Partners including: Cluely, Landbase, Freckle, Blacksmith, Hyperbolic, ExaCare and Fortune 500 companies like Alibaba to name a few.

Bootstrapped since day one, we’ve grown from 0 to $3M ARR in 12 months, without raising a single dollar.

Our Mission: Become the #1 "service-as-software" for GTM.

Our Values:

1. Ownership: Own your outcomes completely, good or bad.

2. Attention to detail: Never cut corners or settle for surface-level understanding of anything you work on.

3. Hard Work: It’s cliche, but we’re looking for people who are comfortable with the intensity and pace that comes with high growth - and who see this as an opportunity to rapidly expand their skill set.

The Role:

Watch the video: https://screen.studio/share/bHpU6ATG

The founding BDR is the most important sales position at workflows.io.

Workflows.io aims to become the #1 AI-native GTM services company in the world, and we will not be able to do so without a sales team that can scale and close deals in a predictable and repeatable way.

However, before thinking about closing deals at scale, we must first focus on generating enough top of funnel to feed our pipeline.

And this is exactly why this position is so pivotal to the company.

Currently, we are getting 80+ inbound organic meetings AND 230+ playbook downloads per month.

So we not only need to crack outbound lead gen, but also help us optimize our inbound funnel.

You will work closely with the founders Dan and Fivos, and our partner Lorenzo, in order to create our sales machine completely from scratch.

Your Responsibilities

The job of the Founding BDR is simple.

Simple does not mean easy.

In fact, this is arguably the hardest and most demanding job in sales.

We are starting our sales playbook from scratch. Meaning:

1. There is no hard-coded sales process at the top of the funnel.
2. Nobody is in charge of generating outbound leads.
3. Qualification of inbound leads is currently founder-led.

Hence, you will have 3 core responsibilities:

1/ Strategy

In order to create a sales process at the top of the funnel, someone must own it.

The Founding BDR will be in charge of:

• Designing a system around qualifying, sourcing and enriching our lead pipeline
• Managing this pipeline on HubSpot in an organized fashion
• Creating repeatable cold calling scripts
• Defining qualification criteria before the leads move to the demo stage
• And in the future:
• Creating an onboarding system for new sales hires
• Helping the founders throughout the hiring process to select candidates

The documentation of this strategy will mainly be executed on Notion

2/ Cold Outreach

Outbound leads are currently being generated from email campaigns. We need someone to:

• Generate pipeline from cold calling
• Convert outbound leads into qualified meetings
• Manage cold outbound campaigns with Clay, Instantly and Heyreach
• Create a repeatable system for cold outreach in order to scale the BDR team

3/ Inbound Qualification

We generate organic traffic on a daily basis, which converts into demos booked. You’ll need to:

• Qualify inbound leads
• Maintain and improve the current inbound orchestration workflow
• Re-engage with leads who fell out of the marketing funnel and didn’t book a demo, despite showing interest

Our goal is three-fold:

1. Increase conversion rates
2. Generate more pipeline
3. Create a system to scale the previous 2 objectives

We truly believe The Founding BDR at workflows will be the person that will enable us to achieve these goals.

The person we are looking for does not necessarily need years of sales experience.

The person we are looking for loves to own their job, is results-oriented, and eager to learn the science (and, at times, art) of selling.

What’s In It For You

• Join a fast-growing company scaling from $3M ARR to $10M ARR
• Work on high-impact projects with many different B2B SaaS companies
• Get full ownership and autonomy from day one.
• Collaborate directly with the C-suite on strategic topics.
• Work from anywhere with our remote-first culture
• Flexible working hours - work when you're most productive
• Work with a team obsessed with speed, growth, and impact.
• We encourage and guide you in building your personal brand on LinkedIn

Preferred Experience

Must have

• From 0 to 2 years of experience in Sales
• Genuine curiosity about AI & testing new tools
• "Everything is figureoutable" mindset
• Fluent in English

Nice to have

• Previous experience with HubSpot or Clay
• Experience in cold calling

Recruitment process

• Screening call with William, Founder’s Associate (30 min)
• Business case
• Debrief of business case and Role Play with Lorenzo, Partner (45mins)
• Interview with Fivos, Co-Founder (30 min)
• Reference check

You’re in 🙌

Steps to Apply:

1. Apply for the BDR position here: https://getstarted.workflows.io/careers
2. Submit key information about yourself
3. Call Lorenzo, phone number will be at the end of the form