🚀 Founding GTM & Growth at Persana AI: Persana AI is on a mission to redefine go-to-market execution in the AI era — and we’re looking for a Founding GTM & Growth Leader to join us at the ground floor. This is a hybrid role blending high-impact sales execution with strategic ownership of growth initiatives, user acquisition, funnel optimization, and scalable GTM systems. You’ll help shape everything from positioning and pipeline to experiments and virality. 🔍 About Persana AI Persana AI is transforming work using the power of generative AI, predictive analytics, and real-time buyer intelligence. Our platform automates what used to take entire teams — from research and personalization to outreach and prioritization. Key innovations: 75+ point automated lead enrichment Generative AI-powered personalized outreach Intent signal tracking and AI-based lead scoring Seamless CRM integration with tools like Hubspot Prompt-ready workflows to scale GTM like never before Backed by Y Combinator , Stage 2 Capital , Race Capital , and others, we're scaling fast and building with top-tier talent. 💼 The Role: Founding GTM & Growth Architect You’ll be the tip of the spear across sales, growth, and early customer success. This is a full-stack GTM role where you’ll experiment, iterate, and execute at speed. Core Responsibilities: Own the full GTM motion — from high-touch outbound to scalable growth loops Design and test outbound sequences , onboarding flows, and activation levers Run experiments across the funnel to increase conversion, engagement, and velocity (think: A/B testing cold emails, optimizing CTAs, testing pricing/messaging, etc.) Build automated and semi-automated outbound engines using AI tools like Persana, Smartlead, Instantly, and Zapier Identify and execute growth hacks and channel experiments to unlock new acquisition routes (e.g., influencer-led GTM, community outreach, viral campaigns) Help craft product-led growth (PLG) onboarding experiences and trial flows Build and maintain a high-velocity sales pipeline — owning deals end-to-end (15–45 day cycles) Run multi-threaded deals with C-level buyers in Sales, Marketing, RevOps, and Growth Translate user feedback into product & messaging insights ; shape roadmap alongside the CEO Set up and continuously optimize tooling (Hubspot, ChatGPT, CRM enrichment, warm-up tools, etc.) Lay the foundation for building a growth and GTM team as we scale --- 🧠 The Ideal Candidate You’re a hybrid: part sales closer, part growth hacker, part product whisperer. You’re not afraid to cold email a CMO in the morning and spin up a funnel experiment in the afternoon. You likely have: 3+ years of B2B SaaS sales + growth experience, preferably at Seed–Series B startups Proven ability to generate pipeline and revenue from scratch Strong grasp of modern growth tactics , including outbound automation, onboarding flows, PLG loops, referral/viral systems, and funnel optimization Deep experience with AI & sales tech stacks : ChatGPT, Hubspot, Smartlead, Instantly, Persana/Clay etc. High proficiency in prompt engineering , outreach personalization, and workflow building Familiarity with tools like Segment, Mixpanel, Amplitude, Webflow , or no-code tools is a plus Comfort with ambiguity, scrappy environments, and wearing multiple hats Strong writing and communication skills — you know how to sell with clarity and style Deep understanding of the AI/LLM landscape and its GTM implications Content creator/have a knack for creating virality Events/meetups coordination with decision makers --- 🚀 Why Join Persana AI? Be a founding member driving GTM in one of the hottest spaces in SaaS Huge high-growth trajectory Collaborate with top-tier AI researchers, engineers, and operators Direct line to the CEO and product — your ideas will ship fast Access to best-in-class tools, team, and resources Massive ownership and room to experiment, learn, and lead If you're a growth-obsessed builder who thrives on ambiguity, is excited by the frontier of AI and GTM, and wants to make outsized impact — this is your rocketship. 🧠💥
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