Global Go-to-Market Manager – Seasonal Collections & Exclusives

Global Go-to-Market Manager – Seasonal Collections & Exclusives An exciting opportunity to join the Jellycat team! For a quarter of a century, the Jellycat family have brought joy, wonder and playful fun to people of all ages, in every part of the world. Utterly original and in a class of their own, they are currently among the most loved and collected toys of their kind. How has this gentle tribe endeared themselves to so many? Perhaps it is their whimsical expressions. Or the deliciously soft fabrics. Or the beautiful way in which they sit in your hand. Whatever it is, there is something magical and unmistakeable about each one of them. Jellycat is seeking an experienced Global Go-to-Market Manager, responsible for leading the global planning, development, and execution of Jellycat’s seasonal collections and exclusive launches. Working across product categories and regional markets, this role ensures that seasonal ranges, retail exclusives, and special collaborations are successfully positioned, launched, and commercialised. Acting as the bridge between product development, category management, regional marketing teams, and sales, the role ensures that every collection delivers on brand, customer, and commercial objectives while following Jellycat’s global stage-gate process. You'll be; Leading the global planning and execution of seasonal collections (e.g., Valentine’s Day, Christmas) and exclusive product launches (e.g., retail partnerships, location-based experiences, collaborations). Acting as project lead for seasonal and exclusive launches, coordinating input from Category Managers, Design, Marketing and Sales. Owning the global go-to-market toolkit for seasonal and exclusive launches, including positioning, messaging, creative assets, and launch playbooks. Working with regional commercial teams to support the development and execution of local market exclusives, ensuring alignment with the global stage-gate process. Managing timelines, approvals, and deliverables through the stage-gate NPD framework, ensuring launches are delivered on time, to budget, and with commercial rigour. Working closely commercial teams to ensure exclusives meet commercial needs, strengthen relationships, and deliver unique brand experiences. Monitoring and analyse performance of seasonal and exclusive launches, reporting learnings and insights back into future planning. Ensuring all activities reinforce Jellycat’s brand values and contribute to long-term category health and portfolio strategy. You'll have; 5+ years of proven experience in go to market management within luxury consumer goods. Experience working with luxury brands, specifically those sold in high-end retail environments. A deep understanding of the expectations and demands of luxury consumers and retailers is essential. Familiarity with stage-gate or structured NPD frameworks. A track record of working with retail partners on exclusive collaborations. Excellent communication and stakeholder management skills, able to align global and regional teams. Strong project management skills with the ability to manage multiple launches at pace. Strong interpersonal skills with a proven ability to collaborate with global, cross-functional teams (e.g., Sales, Design, Operations) to drive product success. Experience working in global markets, understanding diverse consumer behaviours and preferences across regions. Department Marketing Locations London Remote status Hybrid London Our Perks & Benefits Discretionary Bonus Scheme This role will be eligible to participate in a discretionary annual bonus scheme with awards based on both company and individual performance. Private Medical Insurance We offer a premium level of cover for all Head Office employees through Vitality including Optical and Dental cover. Group Life Cover We offer Life Insurance at 4 x basic salary 25 days paid holiday We value that you get more time with your family and friends. Therefore we offer everybody 25 days paid holiday. Hybrid working We value work-life balance highly, therefore we work a hybrid model which consists of coming into the office a minimum of three days a week. Employee Assistance Program Committed to the health and wellbeing of all our employees, we offer a comprehensive and confidential support program through Health Assured. Private Chef! Every Monday, Tuesday and Thursday we have the pleasure of having our own Private Chef team who prepare us all a buffet style breakfast and lunch. This is subsidised by the company with a small employee contribution. Regular social & team events We have a very imaginative and active social committee who meet regularly to put on events that help us mark special occasions and celebrate our successes as a team. Contributory Pension Scheme We offer a salary sacrifice pension scheme through Scottish Widows with a company and employee contribution of 5% each (you can of course increase your contribution).