Go-To-Market Manager

What we’re building and why we’re building it. Fetch helps people live rewarded every day, with a vision to become the rewards destination for everyone. We turn everyday activities into meaningful rewards, whether it’s grocery shopping, grabbing a quick meal, or playing a favorite mobile game. To date, we’ve awarded more than $1 billion in Fetch Points to our users. Each day, more than 13 million receipts are submitted on Fetch, providing visibility into over $212 billion in gross merchandise value. This creates the largest retail-agnostic, SKU-level view of household spending, powering Fetch as an outcomes-based advertising platform that helps brands acquire and retain lifelong consumers. The Fetch app is available on the App Store and Google Play, with more than 6 million five-star reviews from a highly engaged and loyal user base. It’s not just our users who believe in Fetch: with investments from Softbank, ICONIQ, DST, Greycroft, and partnerships ranging from challenger brands to Fortune 500 companies, Fetch is reshaping how brands and consumers connect in the marketplace. When you work at Fetch, you play a vital role in a platform that drives brand loyalty and creates lifelong consumers with the power of Fetch points. User and partner success are at the heart of everything we do, and we extend that same commitment to our employees. At Fetch, we value curiosity, adaptability, and the confidence to explore new tools, especially AI, to drive smarter, faster work. You don’t need to be an expert, but you should be ready to learn quickly and think critically. We welcome learners who move fast, challenge the status quo, and shape what’s next, with us. Ranked as one of America’s Best Startup Employers by Forbes for two years in a row, Fetch fosters a people-first culture rooted in trust, accountability, and innovation. We encourage our employees to challenge ideas, think bigger, and always bring the fun to Fetch. About the Role: We’re looking for a highly operational, data-driven Manager to help scale our Mobile App Campaign business. As Manager, Mobile Apps GTM, you will play a critical role in turning an emerging offering into a repeatable, scalable business by building strong operational processes and ensuring campaigns launch and perform successfully. As the Manager, Mobile Apps GTM, you will own the day-to-day management and execution of App Engagement Offer campaigns, ensuring opportunities move efficiently from pipeline through launch, optimization, and ongoing performance management. You will serve as the operational quarterback across Sales, Product, Tech, Implementation, and external partners—keeping campaigns on track, identifying issues early, driving resolution, and creating visibility into the health of the business. This is a full-time role that can be held from one of our US offices or remotely in the United States. Role Responsibilities: Drive operational excellence: Build and maintain scalable processes, trackers, and operating rhythms that improve campaign readiness, reduce execution risk, and create consistency as the business grows. Manage pipeline & launch readiness: Maintain clear visibility into the campaign pipeline, proactively identify blockers and dependencies, and partner with Sales and cross-functional teams to keep opportunities progressing toward launch. Monitor & optimize campaign performance: Track campaign delivery and performance, identify trends or underperformance, diagnose potential operational, technical, or advertiser-level drivers, and coordinate actions to improve outcomes. Coordinate cross-functional execution: Serve as the central point of coordination across Sales, Product, Tech, Implementation, and external partners, driving clear ownership, timelines, communication, and issue resolution. Support advertiser activation: Help Sales and clients navigate campaign requirements, setup, MMP integrations, and launch processes, pulling in technical or product partners when needed. The ideal candidate: Exceptional operator: You are highly organized, detail-oriented, and comfortable managing multiple campaigns, stakeholders, timelines, and dependencies at once without losing sight of what matters most. Strong program manager: You can take a complex, cross-functional initiative, break it into clear workstreams and milestones, establish ownership, and proactively drive it to completion. Data-driven problem solver: You are comfortable working with campaign and pipeline data, identifying patterns and outliers, diagnosing root causes, and translating findings into concrete actions. Proactive issue manager: You anticipate risks before they become problems, quickly identify when something is off track, and bring the right people together to resolve issues. Effective cross-functional partner: You communicate clearly and build strong working relationships across Sales, Product, Tech, Operations, and external partners, influencing teams without direct authority. Comfortable with ambiguity: You thrive in an evolving business where processes are still being built and are willing to create structure, improve workflows, and roll up your sleeves to get things done Minimum Requirements: 5+ years of experience in program management, business operations, advertising operations, GTM operations, client solutions, or a related field Demonstrated experience managing complex, cross-functional programs or operational workflows with multiple dependencies Strong analytical skills, including experience using data to monitor performance, identify issues, and drive decisions Strong project management and organizational skills, with demonstrated ability to manage multiple priorities and deadlines simultaneously Experience working collaboratively across technical and commercial teams Strong written and verbal communication skills, with the ability to clearly communicate status, risks, decisions, and next steps Preferred Requirements: Mobile app advertising, performance marketing, MMPs, attribution, app-install campaigns, or third-party advertising platforms Campaign operations, advertising operations, or performance optimization Working directly with Product and Engineering teams on technical integrations or troubleshooting Building operational processes or workflows for a new or rapidly scaling business Compensation: At Fetch, we offer competitive compensation packages including base, equity, and benefits to the exceptional folks we hire. The base salary range for this position is $110,087 -$ 129,514. Discover our benefits and how our employees live rewarded at https://fetch.com/careers . At Fetch, we'll give you the tools to feel healthy, happy and secure through: Equity: We offer full-time employees equity in Fetch, so that everyone can benefit from Fetch’s growth. 401k Match: Dollar-for-dollar match up to 4%. Benefits for humans and pets: We offer comprehensive medical, dental and vision plans for everyone including your pets. Continuing Education: Fetch provides ten thousand per year in education reimbursement. Employee Resource Groups: Take part in employee-led groups that are centered around fostering a diverse and inclusive workplace through events, dialogue and advocacy. The ERGs participate in our Inclusion Council with members of executive leadership. Paid Time Off: On top of our flexible PTO, Fetch observes 9 paid holidays, as well as our year-end week-long break. Robust Leave Policies: 20 weeks of paid parental leave for primary caregivers, 14 weeks for secondary caregivers, and a flexible return to work schedule. Calvin Care Cash: Employees who are welcoming new family members will also receive a one time $2,000 incentive to assist employees with covering the cost of childcare, clothing, diapers and much more! Flexible Work Environment: Collaborate with your team in one of our stunning offices, or you can work fully remotely from anywhere in the US. We’ll ensure you are equally equipped with the hardware and software you need to get your job done in the comfort of your home. (applicable for most roles) Fetch is an equal opportunity employer that embraces diversity, inclusion, and respect for all individuals. We do not discriminate on the basis of race, color, religion, gender, gender identity or expression, sexual orientation, age, national origin, marital status, veteran status, disability, or any other characteristic protected by applicable law. Our commitment to inclusivity ensures that everyone is treated with dignity and has the opportunity to succeed based on their talent, skills, and potential. Fetch also provides reasonable accommodations to qualified individuals with disabilities or those with sincerely held religious beliefs, as required by law. If you need assistance with the application process or require an accommodation, please contact us at [email protected].