EF Explore America is seeking a Lead Development Coordinator to join our New Leads team (part of Growth Marketing team) who will primarily focus on generating new business through email marketing. In this role, you’ll be responsible for partnering with sales teams to manage, plan, and implement marketing strategies aimed at generating new business, and furthering our mission of opening the world through education.
Who are we?
Customer-first and collaboration-forward, the Growth Marketing team is intentionally embedded into the sale organization and leverages our deep understanding of the customer and the business to drive the strategies and solutions that get more students and teachers exploring the world—getting us closer to our goal of making travel-based learning essential.
Your Responsibilities:
Design and implement direct email marketing campaigns
Ensure prompt and accurate communication with external clients and internal sales staff
Provide regular stats and reports to keep Director of Sales, Sales Managers and sales consultants informed
Partner with Director of Sales, Sales Managers, and sales consultants to help drive focus, support strategic plans, and execute tactically
Implement your proficiency in Microsoft Office to deploy, track and maintain all marketing campaigns
Who You Are:
You are deadline oriented and can manage a lot of priorities at one time
You have impeccable attention to detail
You see a problem as a challenge, not a roadblock
You enjoy creating efficiencies around process
You have excellent collaborative skills
You are highly adaptable
You have expertise in Microsoft Office and Salesforce Marketing Cloud
The Team:
We’re travelers, innovators, thinkers and doers
We help teachers and students throughout the country discover the world
Open and collaborative
Strategic and thoughtful
Why you’ll love working here: Perks, Benefits, and more!
This is the most fun, high caliber place you’ll ever work. Ask any employee why they love EF (whether they’ve been here 10 minutes or 10 years) and they’ll probably tell you the same thing: it’s the people. When you work at EF, you join a purpose-driven, international and energetic community that thrives on continuous learning, fearless innovation and mutual support.
In addition, you can expect:
Commitment to professional growth: robust monthly calendar of trainings and workshops
Four weeks paid vacation your first year, ten paid holidays, and two floating holidays
Exciting business travel opportunities
25% company match on your 401(k) contributions
Market-leading medical, dental and vision coverage, along with options for life and disability insurance, legal and pet insurance
Dependent care, healthcare and commuter Flex Spending Accounts (FSAs)
Access to fertility care and family-building support
Wellness benefits including a yearly fitness reimbursement
Frequent social and learning events, including access to our employee-run resource groups
Robust Employee Assistance Program
Tenure-based sabbatical eligibility
EF Product Discounts (discounts on travel, international language schools, Au Pair program and more)
Discounts at local venues and businesses
Amazing offices designed to match the caliber of the people who work there, plus the flexibility of working from home one day a week.
Compensation for this role is $50,000, with a bonus potential of $10,000