Marketing Data Analyst

Marketing Data Analyst PRISIJUNK PRIE MŪSŲ We are a technology company with 💚 We nurture warm, respectful relationships every day and create an environment where it feels good to grow. Join us and work with a team that supports and inspires you to achieve more. We are looking for a technical Marketing Data Analyst to own our marketing measurement ecosystem. You will be the "Watchman" over our data—responsible for ensuring that every click, session, and purchase is a ccurately tracked and attributed . While you won't run campaigns or manage the CRM yourself, you will be the person who tells the teams exactly where we are losing money and which products are the true winners. What you will do Tracking Architecture: Set up and manage advanced tracking via Google Tag Manager (GTM) and GA4 (including server-side tracking) to ensure full data integrity BigQuery & Data Merging: Use SQL and BigQuery to join front-end marketing data (Google/Meta Ads) with back-end sales data provided by our CRM/Salesforce team Performance Auditing: Proactively monitor paid campaigns and promotional offers. You should be the first to point out when a campaign is underperforming or when a specific product flow is "leaking" customers Collaborative Integration: Work closely with our CRM Analytics team to bridge the gap between "web traffic" and "final sales value" to understand the full customer lifecycle Reporting Automation: Build and maintain high-speed, automated dashboards in Looker Studio that provide real-time insights into ROAS , CPA, and product conversion rates What we expect Google Analytics 4 (GA4) expertise : Deep knowledge of event-based tracking, custom dimensions, and exploration reports Advanced GTM skills : Experience with complex triggers, custom JavaScript, and server-side tagging SQL & BigQuery: Strong ability to write queries, manipulate large datasets, and merge external data sources Data Visualization: Mastery of Looker Studio (formerly Data Studio) to create clean, actionable, and automated reports E-commerce understanding : You understand funnel metrics such as : CR, AOV, LTV, and Attribution models Cross-Platform literacy: Ability to "speak the language" of both Paid Media (Meta/Google Ads) and Sales (Salesforce/CRM) What we offer Personal phone with an unlimited plan, 5G home internet, Go3, and Netflix Discounts on BITĖ services and devices for you and your family Private health and accident insurance BITĖ contributions to your third pillar pension (fully covered by the company, with no impact on your salary) Extra BITĖ vacation days and a day off on your birthday Support for your growth through mentoring and a talent program An annual budget you can use at Akropolis, Wolt, Lemon Gym, pet health plans, and more Exclusive BITĖ events such as the annual company gathering, summer party, and many other surprising activities Trips abroad after reaching yearly goals—we celebrate wins in Barcelona, Amsterdam, or Antalya Gross salary for this position: 3800-4500 EUR/month. BITĖS kelionė į Turkiją 2025 (youtube.com) Sritis E-komercija Vieta Vilnius Nuotolinė būsena Hibridinis