Marketing Manager: Thanks for Visiting

Serv, a global executive recruitment partner, is hiring on behalf of our client, Thanks for Visiting, for a Marketing Manager. Join the Team: Thanks for Visiting helps women build successful short-term rental businesses through education, coaching, and proven systems. The team is passionate about helping their community achieve meaningful results while fostering a collaborative, high-performing culture. This is an exciting opportunity to make a significant impact by taking ownership of the company's marketing strategy, building scalable systems, and driving measurable business growth. To learn more please visit: https://thanksforvisiting.com/... Responsibilities: If you are a marketing leader who thrives on building systems, testing new ideas, and creating measurable business impact, this is an opportunity to take ownership of a growing brand's marketing function. You will partner closely with leadership to strengthen lead generation, optimize customer journeys, improve conversion throughout the funnel, and lead external marketing partners while remaining hands-on in execution. This role includes: • Own and lead the company's marketing strategy across lead generation, email marketing, funnels, and conversion optimization. • Develop and continuously test high-performing marketing hooks, messaging, and copy that attracts the ideal customer. • Build, optimize, and own email segmentation, automation, and customer journeys. • Analyze marketing performance and proactively recommend improvements based on data and testing. • Lead and manage external marketing partners, including paid advertising, Instagram execution, website vendors, and other contractors. • Partner closely with leadership on YouTube and podcast marketing initiatives while prioritizing performance marketing improvements. • Optimize landing pages, sales pages, and funnel performance to improve conversion rates. • Build scalable marketing systems and processes that support long-term growth. • Stay current on marketing trends, consumer behavior, and emerging best practices while rapidly testing new ideas. • Leverage AI responsibly to improve efficiency while ensuring all strategy, creativity, and final work reflects original human thinking. • Roll up your sleeves and execute alongside the team rather than operating solely at a strategic level. • Present recommendations, insights, and performance updates to leadership with confidence and ownership. Qualifications • Proven experience leading marketing strategy while remaining hands-on in execution. • Strong copywriting skills with demonstrated success creating compelling hooks and messaging. • Experience building and optimizing marketing funnels and email marketing systems. • Strong understanding of customer journey mapping, segmentation, and conversion optimization. • Experience managing external vendors, contractors, or agency partners. • Comfortable operating in a fast-paced, entrepreneurial environment with changing priorities. • Strong analytical mindset with a passion for experimentation and continuous improvement. • Experience using AI tools to improve efficiency while maintaining originality and strategic thinking. • Highly organized with strong project management and communication skills. • Leadership experience or a desire to grow into a larger marketing leadership role. Our Ideal Teammate Is Someone Who: • Is hungry to build something meaningful and take pride in measurable before-and-after results. • Thinks strategically while also enjoying hands-on execution. • Loves testing ideas, learning quickly, and adapting to changing marketing trends. • Takes ownership and continuously looks for opportunities to improve systems and performance. • Is proactive and accountable. • Communicates with clarity and confidence. • Is highly organized and dependable. • Embraces learning, feedback, and continuous growth. • Enjoys collaborating with a close-knit, relationship-focused team. • Looks forward to participating in team offsites and building strong connections with colleagues. Compensation: 120K base Location: Remote