Marketing Specialist

Job Description Apply now Job Title: Marketing Specialist Posting Start Date: 8/14/26 Job Location (Long): Sofia, Bulgaria Job Description: What awaits you? Manage and localize BMW and MINI digital content, including website updates, product information, and customer communications. Ensure quality and performance of digital channels through content maintenance, reporting, and issue resolution. Coordinate customer and internal events, meetings, and marketing activities in collaboration with internal teams and external partners. Drive customer experience and satisfaction initiatives across BMW and MINI, supporting dealers and relevant business functions. Support administrative processes and business system implementations, including testing, invoicing and operational coordination. What should you bring along? University degree in Marketing, Business Administration, Communications, Digital Media, or a related field, or comparable professional experience. Experience in digital marketing, content management, customer experience, event coordination, or project management. Technical qualifications: Content management systems, digital marketing tools, data reporting, and Microsoft Office applications. Fluency in Bulgarian and in English, both written and spoken. Strong communication and organizational skills, customer focus, attention to detail, teamwork, and proactive problem-solving. What we offer at BMW Bulgaria? With us you’ll surely find excellent and versatile opportunities to actively shape the sustainable mobility of the future. To the motivating working environment in our dynamic teams, we offer the following benefits: Remote work and remote work allowance Group accident insurance 25 days of vacation Health insurance