Marketing Specialist, Paid Media and Email

GAJAN Group Holdings | Remote, India | Full-Time

Salary: 28,000 to 42,000 per month (3,36,000 to 5,04,000 per year)

Who We Are

GAJAN Group Holdings is a holding company with eleven businesses across commerce, software and services, with entities in Mohali and Toronto. Four e-commerce brands, two B2B SaaS products, an AI operations platform, and more. The team is small. The work is real. Everyone here owns their function outright.

What This Job Is

You will run growth across our portfolio: Shopify e-commerce brands, and a beauty and personal care services business in North America that runs on local lead generation. Paid acquisition in, email and follow-up revenue out, and the tracking in between. This is a doing role, not a strategy-deck role. You will set up the campaigns, write the emails, read the numbers, and kill what does not work. It grows into a manager seat as the team builds under you.

What You Will Do

• Plan and run paid campaigns on Meta and Google: you define objectives, audiences, budgets and creative, launch through our AI orchestration layer with built-in guardrails, and verify the live state in the native ad managers yourself
• Run local lead generation for our services brand: native lead forms, WhatsApp and call flows, and CRM pipelines that turn a lead into a booking
• Own email revenue in Klaviyo: flows, campaigns, segmentation, and list health
• Improve conversion on product and landing pages with our developer: test, measure, keep or kill
• Help our engineers implement conversion tracking end to end: pixels, server-side events, GA4, lead-form webhooks, and offline conversion uploads, then own verifying the numbers are real before anyone reports them
• Report weekly in numbers: spend, ROAS, email revenue share, and what you are changing next
• Brief creative: you write the copy and the hooks, and direct what the visuals need to say
• Work AI-first: our ad operations run through an AI orchestration layer we built, and you will use AI daily for research, copy, and analysis, reviewing everything before it ships

What We Are Looking For

• 2 to 4 years running paid media for e-commerce with real budgets you can talk about specifically
• Hands-on Klaviyo experience: you have built flows that made money, not just sent newsletters
• You read numbers first and opinions second: ROAS, CAC, AOV, and conversion are your daily vocabulary
• You can set up and verify basic conversion tracking yourself: Meta pixel, GA4 events, UTMs. You do not need an engineer for the basics
• Strong written English. Ads, emails, and reports are all writing
• You have worked without close supervision and can show it
• Based in India, working IST hours

Bonus points for server-side tracking exposure such as Meta CAPI, SMS marketing experience with Klaviyo SMS, Postscript or similar, experience running ads through APIs or AI agents, local or services-business lead generation, GoHighLevel or similar CRM experience, CRO with numbers to show, GA4 depth, or automation tools like n8n or Make.

What You Get

• Fully remote within India
• Your own budgets and your own scoreboard
• Multiple brands, so wins compound across stores
• A specialist seat that grows into the marketing manager role as the team builds

How To Apply

We do not screen on resumes first. Click Apply and you will land on a short work based assessment: around 30 minutes, built for this role. Every question tells you what it is testing. There is a spot to attach your resume at the end.

Specific beats polished. A real budget you ran, a real ROAS you can defend, or a real flow that made money will always score higher than a smooth paragraph that could have been written about any company.

• A human reads every submission. You will hear back either way.