Marketing Strategy and Technologies (3CR)- Online Facilitation

Job Description This is a remote position. MKT5263-Marketing Strategies and Technologies As an experienced online educator (LINC Fellow), the candidate will work as an independent contractor of LINC and serve a diverse international student body for Masters-level programs studying at premier Australian and Asian universities. Candidate must possess strong knowledge of of contemporary marketing management, digital marketing, and data-driven marketing strategies. They should be able to support students in leveraging the martech ecosystem, applying marketing analytics, developing customer-centric digital campaigns, and using customer insights to identify competitive business opportunities and enhance organisational performance. Key Skills Required Marketing management Digital marketing strategy Martech ecosystem Marketing analytics Customer profiling Customer experience management Data-driven decision-making Campaign planning Desired Candidate Profile PG/Doctoral degree with distinction or first-class from a top university in India; At least 5 years of corporate experience and/or teaching experience in the relevant fields at a leading university or college (Note: Candidates with formal teaching experience at a university or college are preferred); Empathetic, ambitious, warm and outgoing personality willing to work closely with people from diverse cultures; Proficient in English language; excellent oral and written communication Must possess a working laptop and have access to high-speed (>10 MBPS) stable internet connection; Ability to quickly learn and use technology platforms for interacting with students, including the host university’s LMS and LINCtrac (training on these platforms will be provided). The candidate needs to be available between 2.30 pm to 7 pm IST everyday. Roles & Responsibilities LINC Fellows will be responsible for providing: Subject matter guidance to a group of 25-30 undergraduate online students; Support in learning skills like academic writing, research and time management; 1:1 and small group tutoring sessions; Guidance on relevant reference material; Assessment marking with long-form feedback Management of discussion forums; and Proactive, prompt and personalised support to student queries and issues. LINC Fellows will be expected to promptly interact with students over email, or calls / online sessions from locations of their convenience (e.g. home, office, etc.).