Paid Search Analyst

About Us Sonic Electronix is headquartered in Louisville, the largest city in Kentucky. Founded in 2000, Sonic Electronix has always strived to become the premiere online shopping destination for car and other consumer electronics. Our goal and slogan "The X-Factor When Shopping for Electronics" reflects just that. We're here to help you find personalized solutions at affordable prices, without any sacrifice to service. Job Description This is a remote position. Paid Search Analyst Full-time Remote - Philippines About Sonic Electronix Sonic Electronix is a leading online retailer specializing in high-quality audio equipment, electronics, and installation accessories. Since 2000, we’ve been dedicated to delivering exceptional products and experiences to audio enthusiasts and everyday consumers alike. Our team is driven by innovation, data, and a passion for delivering the best in mobile, marine, home, and professional audio solutions. Position Summary We are seeking a results-driven Paid Search Analyst to join our growing marketing team. This role is responsible for planning, executing, optimizing, and reporting on all paid search campaigns across multiple platforms, with a focus on delivering measurable ROI and contributing to overall e-commerce growth. The ideal candidate is analytical, detail-oriented, and experienced in managing campaigns for retail or e-commerce businesses. Key Responsibilities Manage and optimize paid search campaigns on platforms including Google Ads and others. Conduct keyword research, audience targeting, bid strategy planning, and A/B testing to improve performance. Analyze performance data to identify trends, insights, and opportunities for growth. Collaborate with cross-functional teams (SEO, Merchandising, Design, and Development) to align paid efforts with broader marketing and business goals. Write effective ad copy aligned with brand voice and optimized for performance. Monitor campaign budgets, pacing, and daily spend to ensure efficient use of funds. Prepare and deliver detailed performance reports and dashboards with actionable insights. Stay current with industry trends, platform updates, and emerging technologies in search marketing. Qualifications Bachelor’s degree in Marketing, Business, Analytics, MIS or a related field (or equivalent experience). 2+ years of experience in paid search campaign management, preferably in an e-commerce environment. Strong knowledge of Google Ads, Google Analytics (GA4), and relevant campaign management tools. Demonstrated ability to manage large budgets and drive ROI-positive results. Proficient in data analysis and reporting tools (Excel, Looker Studio, etc.). Google Ads Certification is a plus. Strong analytical skills and attention to detail. Excellent verbal and written communication skills. Self-motivated with the ability to work independently and as part of a team. Salary Budget $8–$10 per hour What We Offer You’ll get sweet discounts on all the audio and electronics your ears and wallet can handle, but the fun doesn’t stop there. A list of our perks include: Competitive compensation package, including salary, bonuses on hiring goals, and company merit-based bonuses. Entrepreneurial, can-do passionate team. Driven work environment that recognizes, respects and appreciates results. Discounts on all the gear we sell. No red tape or difficult access to management.