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Red Gold, Inc. logo

Regional Sales Manager - K12 Foodservice

Red Gold, Inc.
Posted Jun 28, 2026, 6:26 AM UTC
🇺🇸United States🏠Remote📁Sales
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Description RESPONSIBILITIES K12 Advisor (Expert) Role with Red Gold Foodservice Regional Sales Managers (FS RSMs) Primary Contact for K12 FS Broker Specialists for assigned states (“backup” contact for other states) Work very closely with FS RSMs to develop, execute, and measure K12 market plans & objectives and provide ongoing communication with FS RSMs & FS Broker K12 Specialists Account Management: Cultivating Existing Customers / New Customers / Relationship Building Sales Goals: New Items at Existing Accounts; Growth of Current Items; New Accounts/ New Items Direct Ship Accounts within assigned territory to insure Order Accuracy/ Pricing/ Etc. Operators / School Districts: Cultivate relationships with Top 100+ Districts in Region and/or Top 5 School Districts in Markets with limited Top 100+ Districts Contract Negotiations/ Bids & RFPs for Commodity & Commercial K12 Accounts Works closely with Red Gold HQ bid support team Commodity Processing Program Management of Assigned Customers / Region / States Commodity Processing Management (Broker Market Level / District Level / State DA) Business Building Activities > Participates & Initiates & Manages Spending Analysis K12 Food Show Participation – National / State / Local / Out of Territory – some weekends mandatory K12 Broker & Customer Training / Workshops Local / Regional / State SNA & K12 Organizations – leadership roles / workshops / participation Internal Account & Market Management / Spending /Bids/ Pricing Changes/ Time Mgmt./ Travel Education/ K12 Segment Specific Knowledge / Customized Menu Solution Selling to Key Programs Demonstrates a working knowledge of the USDA Child Nutrition Programs (NSLP, SBP, SFSP, CACFP, FFVP, etc.) and how our products fit the programs SNS Certification preferred; option to work towards certification within 2 years of hire date EDUCATION AND EXPERIENCE 4 year college degree (Bachelor’s) – Marketing / Management / Nutrition / Liberal Arts 3 -5 years in food service sales or a food service related position 2- 4 years of K12 /Education sales or operations experience preferred SNS Credentials preferred; however, exam can be taken within 24 months of employment MBA or Master’s Degree optional FS Broker management experience beneficial & preferred Interpersonal Skills related to effective relationship building (customer references ) KNOWLEDGE, SKILLS, AND ABILITIES Highly Effective written communication skills Training Strengths / Strong Presentation Skills Computer Proficiency – Microsoft Office Software / Good proficiency in Excel & PowerPoint & Word Other Computer Programs – AFS/TradePro / Other Data Tracking Software Applications Key Attributes: Striving / Order / Influence / Intuitive / Proactive / Confident / Articulate Detail oriented – bids and contracts Professional – attire & manner Ability to delegate to non-subordinates / influence broker partners Ability to follow delegated directions and protocol. Good listening skills / Good follow-up skills Willingness to learn new approaches and ability to execute Red Gold K12 Marketing strategy Ability to work in a team environment and be a team player when needed SUPERVISORY RESPONSIBILITIES Direct: None Indirect: None PHYSICAL REQUIREMENTS AND WORKING CONDITIONS Able to travel via car or airplane Able to carry and set up displays for food shows Able and willing to work weekends To perform this job successfully, the physical demands listed are representative of those that must be met by an employee Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions While performing the duties of this job: The employee must be able to remain in a stationary position 50% of the time whether that be sitting or standing The employee must be able to use fingers to constantly operate a computer or other type of office equipment The employee in this position must be able to regularly walk The employees must be able to use hands to handle and feel The employee must be able to reach with both hands and arms The employee must be able to visually detect, perceive, or recognize in near and far distances The employee must be able to converse or convey with other individuals The employee may occasionally be required to crouch The employee may occasionally lift/carry items as heavy as 25 pounds JOB COMPETENCIES Ethics/ Integrity/ Trust Attitude and Commitment Diversity Customer Service Company Engagement Quality Cost Consciousness Attention to Detail Oral/ Written Communication Problem Solving Teamwork Initiative Other Responsible for monitoring, record keeping and taking appropriate actions for specific Food Safety Plan and Food Quality Plan and pre requisite program requirements Responsible to report food safety and quality issues to management Qualifications Skills Behaviors Preferred Enthusiastic : Shows intense and eager enjoyment and interest Detail Oriented : Capable of carrying out a given task with all details necessary to get the task done well : Motivations Preferred Self-Starter : Inspired to perform without outside help : Education Required Bachelors or better.

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