Regional Sales Manager - Mid-West

Description MHM Automation ( MHM ) designs and delivers automated systems for the food processing and logistics industries. Our solutions enhance efficiency, yield, and worker safety by integrating advanced technologies with innovative engineering. With deep roots in New Zealand, we are proud to be a long-standing New Zealand business with a global reach and customer base. This is a remote role based in the Mid-West. Summary The Sales Manager | USA is responsible for driving sales growth and developing customer relationships across the Materials Handling business unit within the assigned geographic territory of the United States. Reporting to the Sales & Solutions Manager, the role focuses on identifying, developing, and converting opportunities across the full product and solution portfolio, while maintaining strong relationships with existing customers. The role requires a strong understanding of customer processing requirements and market dynamics across relevant industries, combined with the ability to present technically informed, value‑based solutions. Working closely with the Sales & Solutions team, engineering, pricing, and project delivery functions, the Sales Manager ensures opportunities are progressed in line with sales governance processes and commercial priorities. This is a hands‑on, customer‑facing role requiring industry awareness, disciplined opportunity management, and a strong commitment to customer experience and long‑term relationship development. Key Responsibilities Drive sales growth by identifying, developing, and closing opportunities for Materials Handling equipment, systems, and solutions across the U.S. territory. Build and maintain a healthy sales pipeline to consistently achieve revenue and order intake targets. Develop new business while expanding relationships with existing customers across multiple industries. Conduct customer meetings, site visits, presentations, and solution discussions to understand needs and deliver value-driven proposals. Monitor market trends, competitor activity, and emerging technologies to identify growth opportunities and provide market intelligence. Prepare and support technical and commercial proposals in collaboration with Engineering, Pricing, and Project Delivery teams. Maintain accurate opportunity tracking, forecasting, and reporting within the CRM system. Collaborate cross-functionally with Engineering, Service, Aftermarket, and Project teams to ensure successful solution development and execution. Support marketing and business development initiatives, including trade shows, industry events, distributor relationships, and customer engagement activities. Promote a culture of safety, integrity, customer focus, and continuous improvement while serving as a professional ambassador for the company. Qualifications Tertiary qualification in Business, Engineering, Marketing, or a related discipline, or equivalent industry experience. Demonstrated experience in technical or industrial sales, business development, or account management within materials handling, automation, capital equipment, or related industries. Strong understanding of solution ‑ based selling and complex customer decision ‑ making environments. Experience working with CRM systems and structured sales processes.