Sales Manager - Independents

Sales Manager - Independents

Do you have a track record of growing sales with independent retailers?

Are you motivated by a field-based, remote role where you can make an impact across the UK?

Can you spot opportunities and turn them into measurable results?

MacGregor Black are partnering with a Consumer Goods Business on the search for a Sales Manager - Independents. This is a permanent remote based role.

As the Sales Manager, you will manage our independent channel, spending up to 60% of your time visiting UK independent retailers to build strong relationships and drive sales. When home-based, you’ll share insights with Sales and Marketing, report on store activity, and support the Senior Sales Manager with weekly sales forecasting and growth opportunities.

Key Responsibilities

• Drive sales growth across independent retailers
• Plan targeted visit cycles based on opportunity
• Record retailer discussions in CRM, ensuring core and new products are visible in-store and online
• Maintain brand standards through effective visual merchandising and correct POS, working with Marketing
• Identify new retail partners while developing and maximising performance of existing accounts
• Act as the main point of contact, resolving issues and unlocking growth opportunities
• Analyse market trends, consumer behaviour and competitor activity, sharing insights with relevant teams
• Organise and support retailer events, trade shows and consumer shows throughout the year
• Own independent promotional pricelists, using margin guidelines and initiative to drive sales
• Brief Marketing on presentations, toolkits and B2B emails, delivering these confidently to partners
• Produce accurate sales forecasts (within 10%) and recommend actions to achieve or exceed budget
• Work closely with Marketing to meet deadlines for NPD and POS assets
• Collaborate with Business Optimisation to support commercial goals

What We’re Looking For?

• Proven field-based wholesale sales experience, ideally with independent retailers
• Strong journey planning and time management skills
• Willing to travel up to 60% of the week across the UK, including 5–10 weekends per year
• Full UK driving licence
• Results-driven, able to manage multiple priorities and meet deadlines
• Confident in sales, negotiation and persuasion
• Proficient in Microsoft Office, particularly Excel
• Highly organised with excellent communication skills
• Self-motivated, able to work independently and collaboratively across teams

Competitive salary + benefits.