Senior Brand Strategist

Senior Brand Strategist Annual Salary: $120,000 - $130,000 + 12% super + salary packaging | Full-Time Permanent Contract DO GOOD - Apply Now Men are dying too young – and it doesn’t have to be that way. Around the world, men are facing a health crisis: prostate cancer, testicular cancer, poor mental health and suicide. At Movember we’re on a mission to change the face of men’s health by making it easier for men to talk, act and live longer healthier lives. Every project, every campaign, every idea adds up to real change. You’ll be part of a moustache-powered crew who believe making an impact and having fun should go hand in hand. Your mission is calling. DO GOOD. Work for Movember. Your Mo-Mission (should you choose to accept it): Help shape the strategy behind work that changes the face of men’s health. You’ll turn complex challenges, audience insights and organisational priorities into focused strategic direction that gives our creative teams a powerful place to start. You’ll: Receive, interrogate and refine briefs to clarify the strategic problem, target audience and desired outcome. Translate brand strategy, organisational objectives and audience insights into concise creative briefs and strategic frameworks. Partner closely with the Global Creative Lead from initial briefing through to creative development and delivery. Shape the strategy behind brand campaigns, initiatives, content and products across owned, earned and paid channels. Work with Data & Insights teams to turn research, cultural trends and behavioural insights into actionable opportunities. Review creative work against the brief, brand strategy and intended audience response, providing clear recommendations to strengthen its effectiveness. Guide the consistent application of Movember’s brand across different markets, channels and touchpoints. Help develop and maintain brand guidelines, tools and frameworks. Contribute to the evolution of Movember’s overarching brand strategy and the strategic development of sub-brands and initiatives. Present strategic recommendations and rationale to senior stakeholders, then translate their feedback into clear direction for creative teams and agency partners. No Moustache Required - but the following are: Substantial experience in a brand or campaign strategy role, gained in-house, agency-side or across both environments. A portfolio of brand or campaign work that demonstrates how your strategic direction informed the creative output. Experience developing briefs and strategic frameworks from complex organisational objectives, stakeholder input and audience needs. Demonstrated experience partnering directly with creative teams and agencies from briefing through to delivery. Experience interpreting qualitative and quantitative research and turning it into clear strategic recommendations. Practical understanding of how brand strategy should flex across owned, earned and paid channels. Experience assessing creative concepts against strategic objectives, audience insight and brand principles. Strong written and editorial capability, with examples of turning complex information into concise, usable documents. Experience presenting strategic recommendations and rationale to senior decision-makers. A degree in marketing, communications, strategy or a related discipline. Not Mission Critical - but for extra street cred: Experience working within a global organisation or developing work across multiple markets. Experience navigating matrixed organisations with several teams contributing to decisions and delivery. GOOD CAUSE: Working for Movember, you’ll help turn ideas (and moustaches) into millions for men’s health. Every bit we raise changes the face of men’s health by funding research, improving treatments, and supporting programs that help save lives We’re even shaping government policies on men’s health worldwide. By meeting directly with lawmakers, and helping them understand how more investment on men’s health benefits not just men, but all the communities they serve. GOOD VIBES: We love weekends. That’s why our Fridays finish early for nine months of the year. But we also love our office vibe. Because here, it always feels like something big is about to happen. Be it an office-wide surprise birthday party (with cake!) or an open invite for all to hit the pub. Come the hairy season, the energy cranks up. We’re talking celebrity visits. Live stunts on-site for TV and radio. And when we hit a fundraising milestone, the office gong might even go off. But, for those who prefer calm, no probs: hybrid working means you work where you feel best. GOOD CREW: Spoiler alert: we’re a no-ego, all-impact crew. That means everyone gets a say, from new starters to those leading the charge. Collaboration over hierarchies, curiosity over rigid process. And it’s true across all our offices worldwide. We work as one, sharing expertise and celebrating wins. All in the name of making the biggest impact across the globe. United, we Mo. We offer: Flexible hybrid working from home and our modern Richmond office Finish work at 2pm on Fridays (Dec-Aug) NFP salary packaging (pay less tax) 13 weeks paid parental leave and 5 weeks annual leave Fun & collaborative culture with employee social events Free Headspace subscription and other wellbeing initiative Relaxed dress code Boy, do we know the feeling of being judged. (Over how we look, and other things that shouldn’t matter.) Being different is how we started. And it’s also helped us raise $1 billion for men’s health. So, we know the power of diverse experiences, skills and perspectives. And another impressive number is our WGEA gender pay gap: it sits at a big, fat, round 0%. If you’ve got the relevant skills and the right attitude, let nothing stand in your way of firing off your application. Movember is stronger when Aboriginal and Torres Strait Islander peoples are part of our crew. We want you to feel supported in exploring opportunities with us. That’s why before applying, we invite you to yarn with Raymond Rosendale , Australian Indigenous Programs Manager, in a virtual catch-up to talk about the role, our community work, or just to share ideas. Do you want to DO GOOD? If so, we’d love to hear from you. Team Marketing and Communications Locations Melbourne Remote status Hybrid Employment Status Full-Time About Movember Movember is the global leader in men’s health. Our focus is on mental health, suicide prevention, prostate cancer and testicular cancer. Since beginning over drinks at a bar in 2003 in Melbourne, we’ve expanded internationally, raised over $1 billion for men’s health and funded more than 1,320 men’s health related projects globally. Founded in 2003 Co-workers 350+ Globally