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Senior Programmatic Executive

Walkinmedia
Posted 4 hours ago
🇬🇧United Kingdom🏢Hybrid📁Operations & Admin
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Senior Programmatic Executive WHO WE'RE LOOKING FOR… Someone with hands-on programmatic trading experience across DSPs and channels, ideally with familiarity of CTV/SVOD and Amazon DSP Someone who is confident working with data to optimise delivery and translate platform performance into clear client narratives. Someone who is proactive, organised, detail-oriented and able to work under pressure, energised by both campaign execution and staying ahead of a fast-moving streaming landscape Someone curious about how AI and automation are shaping the future of programmatic trading, and open to helping shape our approach as we build it out. Minimum 1 year relevant experience ROLE RESPONSIBILITIES Manage campaign setup, trafficking and optimisation across DSPs, with a focus on Amazon DSP and CTV supply partners (Prime Video, Netflix, Disney+, Paramount+ and more) Research and recommend inventory sources, ad formats and tactics as the CTV/SVOD landscape evolves Work with ad operations to ensure correct trafficking and pixel implementation Work closely with planning teams to ensure programmatic recommendations complement overall media strategy and campaign objectives Analyse campaign data to identify optimisation opportunities. Support client teams with campaign commentary, learnings and post-campaign analysis Maintain and grow strong relationships with key media, data, and tech partners CORE SKILLS REQUIRED Ideally working knowledge of Amazon DSP and at least one other major DSP. Hands-on experience running programmatic campaigns, and recent CTV experience preferred. Understanding of programmatic targeting, bidding strategies and inventory types (bidded and reservation) Strong analytical skills, confident working in Excel Understanding of relevant performance metrics (completion rate, VCR, viewability, CPA, ROAS) Confident client-facing and presentation skills Interest and awareness of wider digital and offline media channels Department Product Locations Bow Street Remote status Hybrid About Walk-In Media Planning for outcomes is at the heart of what we do - starting with the objective and devising the best solution to reach that goal. Whatever your commercial challenge or media budget, we will always approach it in the same way: immersing ourselves in your business, using data to devise the solution, measuring as we go and trading through our ‘zero based trading’ approach – which delivers the very best plan for each client, not the best deal for the agency. We believe brand and performance are fully interdependent, so we measure outcomes across the short, medium and long-term. Founded in 2019 Applicant tracking system by Teamtailor

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