Senior SEA Manager (m/f/d)

About Redcare Pharmacy: As Europe’s No.1 e-pharmacy Redcare Pharmacy is powered by passionate teams and cutting-edge innovation. We strive to create a healthy collaborative work environment where every employee feels valued and inspired to contribute to our vision “Until every human has their health”. If you’re seeking a career that offers purpose and aligns with your values join us and start your #Redcareer today. About Redcare Pharmacy: As Europe’s No.1 e-pharmacy Redcare Pharmacy is powered by passionate teams and cutting-edge innovation. We strive to create a healthy collaborative work environment where every employee feels valued and inspired to contribute to our vision “Until every human has their health”. If you’re seeking a career that offers purpose and aligns with your values join us and start your #Redcareer today. About your tasks: Plan, implement, and own Google Shopping & Search and Bing campaigns end-to-end. From strategy and structure to day-to-day optimisation. Strategically develop and scale the paid search advertising channel , shaping its long-term direction. Take full responsibility for significant advertising budgets , spending them as if they were your own. Optimise the s earch & shopping campaign portfolio end-to-end : structure, bidding, audiences, feeds, and copy. Analyse performance data, surface insights, and translate them into concrete optimisation actions. Own the annual budget plan and KPI framework ; present results and strategy to senior stakeholders. Lead A/B and multivariate testing initiatives and turn learnings into lasting improvements. Collaborate closely with Analytics, Data, Pricing, and Country Management teams to ensure campaign relevance and measurement accuracy. 🤖 AI & Automation: We actively encourage using AI tools, scripts, and automation to multiply your impact. If you've built smart workflows or experimented with LLMs in a marketing context - bring those ideas. We want to hear them! About you: 5+ years of hands-on SEA / Performance Marketing experience , with proven ownership of Shopping and Search campaigns at scale. Deep expertise in Google Ads (Search & Shopping), Bing Ads, Google Merchant Center, and feed optimisation — tools like ProductsUp are a plus. Strong analytical mindset: you live in the data, love finding patterns, and know how to act on them. Proficient in Excel / Google Sheets ; comfortable with attribution models and web analytics (GA4, etc.). Fluent English is a must; German is a strong plus and will give you an edge in our team. Our office is in Cologne. If you're nearby, great! If not, remote (within Germany) works just fine for day-to-day. That said, we do have team events and moments where being in the office matters, and we'd expect you to join those. About your benefits: Corporate pension plan : We offer a company pension scheme and have a dedicated external consultant to offer you the best guidance and advice. Personal development: Grow! We support and encourage your leadership development through various in- and external trainings. Mental Health : Get quick and professional help from psychologists of nilo if you feel overwhelmed in private or professional life. Anonymous and free of charge. Mobility: We provide our employees with a fully costed Deutschland Ticket which can be used at any time. Vacation: 30 days paid vacation per annum (plus another day on Rosenmontag) and the option to take unpaid vacation of up to 10 days (after one year working with us). Sports: Stay healthy. Profit from a membership (M) package at Urban Sports Club, so that you can take advantage of a huge variety of sport offers. Employee discount: You get a 10 % employee discount on all over the counter, beauty and personal care products in our online store & 20 % discount on nu3. Redcare events: We promote teambuilding through creative team events, and celebrate our successes together at regularly scheduled parties.