Senior SMM Manager

What to expect of your role: You will join our growing marketing team of 50+ professionals, including Affiliate, Media Buying, SEO, Design and Technical teams. We work in a fast-paced international environment where testing, creativity, and speed of execution are highly valued. We are looking for a strong SMM Specialist who can take ownership of social media direction, generate ideas independently, and build scalable content and audience growth strategies across multiple platforms and markets. What you need to succeed in this role: Upper-Intermediate English or higher. Portuguese or Spanish will be an advantage; 3+ years of experience in SMM, digital marketing, or content marketing; Strong understanding of modern social media platforms, algorithms, and content mechanics; Experience working with paid advertising tools on social media platforms; Experience building content strategies focused on growth and engagement; Strong analytical skills and ability to work with performance metrics; Experience managing multiple projects and priorities simultaneously; Strong communication and organisational skills; Creative thinking combined with a data-driven approach; Understanding of trends in influencer marketing, short-form content, and community growth; Experience with AI tools for content creation and workflow optimisation will be an advantage; Experience in iGaming, betting, or affiliate marketing will be a strong advantage. You will be expected to: Develop and execute social media strategies for multiple brands and GEOs; Create and manage content plans aligned with marketing and business goals; Lead content production together with designers, editors, and external creators; Launch and manage social media campaigns focused on audience growth and engagement; Work with paid promotion and advertising campaigns across different social media platforms; Collaborate with Media Buying teams on testing, scaling, and audience targeting strategies; Analyse performance metrics and optimise content strategy based on data; Monitor trends, competitors, platform updates, and emerging content formats; Generate and test new hypotheses for audience acquisition and retention; Work closely with Affiliate, Media Buying, and Product teams to align communication and campaigns; Participate in launching and developing new social media channels and communities; Prepare performance reports with actionable insights and recommendations; Maintain high content quality and consistency across all platforms; Proactively identify growth opportunities and suggest improvements to current processes. About our corporate culture: As an international team, we are motivated by the freedom to do our best work. Our employees are autonomous and responsible for their projects, taking the initiative when necessary, not giving up on their opinions, and speaking freely. We invest in the potential of each person, confident that together, our skills will shape the company’s future success. Reasons to join us: Our positive workplace atmosphere creates a culture of collaboration and support, making it a place you'll love working in; We offer competitive compensation and regular career development reviews to motivate you to reach your full potential and love the work you do; We offer a generous vacation and sick leave policy, allowing you to take time off and enjoy a work-life balance; You'll love working here because we provide financial assistance for professional development, helping you stay ahead of the curve and love your career path; Our Educational Allowances give you the opportunity to expand your knowledge and experience, not only in your work but also in other areas; You'll love the monthly allowance for personal activities, giving you the opportunity to pursue your interests and hobbies outside of work; At our company, we prioritise the health and well-being of our employees, which is why we offer comprehensive health insurance plans; Our referral program rewards you for bringing top talent to the company, making it a place you enjoy sharing with others; With engaging team-building activities and corporate parties, you'll love being part of our community and team spirit. Ready to join us? Apply for this position! What’s next? Our recruiters will review your CV and reach out to you if you are suitable for the role. What your process will look like: HR Interview with the Recruiter; Final interview with the team; Final decision. Our recruitment team is very willing to help out, so contact us with any questions you may have!