Senior Social Media Manager (NYC)

Senior Social Media Manager (NYC) SENIOR SOCIAL MEDIA MANAGER New York City, USA (Hybrid Working) A benchmarked salary between $95,000 to $105,000 (DOE) based on your level within our progression framework. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications. WHO WE ARE We are Born Social, a social-first creative agency that brings brand building into the social era. We have a track record of delivering transformation for iconic brands like Guinness, Ford, and Barclays, led by our team of social natives and brand experts, underpinned by technology. Backed by the strength of a brilliant business that's proudly B-Corp certified, we're consistently recognized as one of the best places to work. We're powered by Croud , a leading performance marketing agency. As agencies, we work closely to help brands bring creative and performance together. As a result you’ll benefit from being part of the Croud Group, office and team. We’re looking for a Senior Social Media Manager to take on the responsibility of setting the standard for industry leading social media management across our clients through delivery and output. WHAT YOU'LL BE Copywriting: responsible for ensuring copy reflects each brand's TOV and mirrors social-first best practices, either through direct delivery or through leadership of Social Media Managers. Community Tactics: defining the role of community for getting into culture by identifying reactive and proactive community management opportunities. Ensuring all tactics suggested ladder up to the overall account/campaign strategy. Content ideation and platform strategy : working with our Strategy, and Creative teams to translate the creative direction into specific best in class, social-first content. Client Communication: building meaningful relationships with our clients in regular meetings or pitches and establishing their trust in us as social media experts through industry-leading output. Delivery and Distribution: overseeing and advising on the distribution of all organic content. Using your sophisticated understanding of the platforms to critique the quality of delivery from Social Media Managers. Creators: owning the translation from strategy to Creator distribution tactics. Identifying key opportunities to partner with Creators and working closely with Social Media Managers to execute effectively. Reporting: collaborating with Media Planners and Social Media Managers to ensure we are capturing the performance of organic output and drawing insights from the data. Translating these into relevant actions for future content. Social Media Manager Leadership: responsible for the leadership of Social Media Managers, ensuring they are developing professionally and personally through leadership of weeklies, monthlies and performance reviews. Supporting and contributing to the hiring of new Social Media Managers when required. WHO WE ARE LOOKING FOR You have 3-5 years of experience working in social media, agency side You love brands and social media: you're fascinated by brands, how they market themselves, and use social media to do this. You are naturally curious about the developments of the digital world and excited by its potential. You are a creative thinker: able to work both independently and collaboratively on ideation for content across social You have pride in your work: we treat our client's brands as our own and are meticulous about our approach. You will take real pride in what you deliver and always strive for perfection You have real drive and ambition: you'll be constantly adapting to the ever growing world of social, and we need people who have the mindset of growth as well as the ambition to get there NO GRIT NO PEARL No Grit No Pearl is our creative mantra – a single-minded statement of intent that defines how we get to great work and the standard we hold ourselves to. Because we believe the best work isn't formed instantly; it's shaped through commitment, care, and perseverance. Grit isn’t about grind - it’s about staying curious, pushing ideas, and appreciating the process to reach the Pearl - work we’re proud of, created to the highest standard that makes a lasting impact. VALUES Our values aim to pinpoint the magic ingredients for us at our best. We look for people who share our values and can add to our culture. ⚡️See Challenge as Opportunity ... is about our attitude and to be very clear, this is not a value of optimism, nor is it about loving every challenge. ⚡️Say It Simply ... is how we communicate. Think of the basic rules of communication - honest, clear, confident. ⚡️Do What You Say ... is the crux of our reputation and longevity. When you join Born Social, our trust is fully given. It is yours to lose. ⚡️Make Each Other Better ... is about our culture of collaboration and commitment to development. We are only as good as the people around us so we all take responsibility for developing each other, as well as ourselves. ⚡️Consciously Contribute ...is bigger than all the others. It ensures we grow right. It broadens our focus beyond Born Social and cements our commitment to doing what’s just, not what’s easy or immediately self-serving. Benefits Every Born Social US employee is eligible for the benefits listed here on the Croud careers site which include: 💎 20 days vacation a year + 12 public holidays 💎 Full Paid Medical Insurance (including dental and vision) 💎 Annual performance bonus 💎 401k matching plan 💎 Gym Membership contributions 💎 Free fruit, breakfast cereals, snacks, soft drinks and tea & coffee 💎 Free home office chair and screen 💎 Quarterly team offsites / Regular socials 💎 Free Citibike membership 💎 Recruitment referrals bonus 💎 Agile working policy We operate out of a hybrid model of 3 days in office per week. Standard hours are from 9.00am to 5.30pm, there’s flexibility if agreed in advance with your line managers (it may also be necessary on occasions to work outside of these hours). Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications. Croud is an equal opportunity employer and does not discriminate on the grounds of a person's gender, marital status, race, religion, ethnicity, age, disability or sexual orientation. All candidates will be assessed based on merit, qualifications and their ability to perform the requirements of the role. Team US Social Media Management Role Senior Social Media Manager Locations Born Social US Remote status Hybrid Born Social US