SEO Lead

Location: India (Remote) Employment Type: Full-Time, Permanent (via Employer of Record — Deel, Remote, Multiplier, or equivalent) Reports To: Head of Growth / Marketing Leadership Industry: B2B SaaS Markets Served: United States & Canada About the Role We are hiring a SEO Manager to own organic search strategy end-to-end — from technical foundations to AI-driven search visibility — and to directly influence pipeline and revenue, not just traffic. This is a senior, high-ownership role for someone who has already done this at a real B2B SaaS company or a top-tier B2B content/SEO agency working with Western clients. You'll be employed full-time and compliantly through an Employer of Record, with compensation benchmarked to senior, specialist-level SEO talent — not standard agency or generalist rates. What You'll Do Own the organic search roadmap end-to-end: technical SEO, content strategy, and authority building, aligned to pipeline and revenue goals. Lead technical SEO initiatives — Core Web Vitals, structured data/schema, crawl and indexation health, site architecture, and log file analysis — in partnership with engineering. Build and execute a content and search-intent strategy that maps to the B2B buyer journey (awareness, consideration, decision). Develop our approach to AI search optimization / Generative Engine Optimization (GEO) — ensuring visibility and accurate representation across AI-powered search and LLM-driven discovery (e.g., AI Overviews, ChatGPT, Perplexity, and similar surfaces). Build ethical, sustainable topical authority through high-quality content, digital PR, and earned linking strategies — no PBNs, link schemes, or paid link networks. Own SEO analytics and reporting using GA4, Google Search Console, and tools such as Ahrefs, SEMrush, and Screaming Frog, translating data into clear insight. Connect SEO performance directly to business outcomes — organic pipeline, MQLs, and revenue influence — and report on this to marketing and business stakeholders. Partner cross-functionally with content, product marketing, demand gen, and engineering teams. Communicate regularly and confidently with North America–based stakeholders, including leadership. What We're Looking For 6+ years of hands-on SEO experience , with a track record you can speak to in depth — strategy, execution, and measurable results. Current or recent experience in one of the following environments: A B2B SaaS company with an established organic growth function, or A B2B-focused SEO/content agency serving Western (US/Canada/UK) clients, or An in-house growth/SEO role at a Western SaaS company, working remotely from India. A B2B or SaaS background — this role is not a fit for candidates whose experience is primarily e-commerce, affiliate, or local SEO. Demonstrable experience working on US and/or Canadian search markets . Strong technical SEO skills: Core Web Vitals, schema/structured data, crawl and indexation, site architecture, and log analysis. Strong grasp of content and search-intent strategy for B2B audiences. Working knowledge of AI search optimization, GEO, and how LLM-driven search is changing discovery and content strategy. A strictly ethical, white-hat approach to authority building — no PBNs, link schemes, or guaranteed-ranking tactics. Proficiency with GA4, Google Search Console, and at least one of Ahrefs, SEMrush, or Screaming Frog. Comfort tying SEO work to pipeline, MQLs, and revenue — not just traffic and rankings. Excellent written and spoken English, with the confidence to communicate directly with North American stakeholders. Nice to Have Experience with product-led SaaS content or developer-focused SEO. Familiarity with marketing analytics/attribution tools (e.g., HubSpot, Salesforce reporting). Prior experience presenting SEO strategy and results directly to founders or executive leadership. Compensation & Engagement Full-time, ongoing role — not a project, freelance, or short-term engagement. Employment will be structured compliantly through an Employer of Record (Deel, Remote, Multiplier, or equivalent), so the successful candidate receives statutory benefits and a proper local employment contract. Compensation is benchmarked to senior, specialist-level SEO talent in the Indian market and will be discussed directly with shortlisted candidates.