Site Merchandising Coordinator

About Us: Comfrt is one of the fastest-growing direct-to-consumer brands, dedicated to blending mental wellness, inclusivity, and elevated comfort into every piece we create. Our mission goes beyond clothing — we strive to build a community where everyone feels supported and seen. About the Job: Comfrt is seeking an Ecommerce Coordinator to manage the day-to-day operations of our Shopify Plus store and ecommerce ecosystem. You’ll partner with Marketing, Creative, and Operations teams to ensure the site is accurate, high-performing, and conversion-focused. This role is ideal for someone detail-oriented, analytical, and excited to make a direct impact on online revenue. Responsibilities : Site Operations & Product Management Assist with daily Shopify and TikTok Shop operations, ensuring site stability and seamless user experience. Set up, QA, and launch new products accurately and on schedule on Shopify Plus and TikTok Shop. Maintain and audit product catalog data, including descriptions, imagery, sizing, inventory, and filters. Troubleshoot site issues and coordinate with developers, vendors, or internal teams for resolution. Digital Merchandising & Campaign Execution Assist with execution of digital merchandising strategies, with the goal of optimizing the customer experience to increase sales and improve conversion rates Assist with execution of campaigns including promotions, seasonal updates, and landing pages. Support QA for all campaign changes, updates, and deployments. Analyze site and product performance to inform merchandising and marketing decisions Assist with other Ecommerce initiatives across cross-channel auditing, SEO, creative optimization and competitor research. Cross-Functional Collaboration & Operations Partner with Marketing, Creative, and Ops on campaign planning and execution. Coordinate with warehouse and operations teams to ensure accurate inventory and order fulfillment. Collaborate with Customer Experience to resolve online order or product data issues. Support ad-hoc ecommerce projects and manage relationships with vendors or service providers. Collaborate with the Tech team to identify and resolve bugs and QA new features. Requirements: 1–3 years of ecommerce or digital merchandising experience; DTC/fashion experience a plus. Hands-on experience with Shopify Plus and ecommerce CMS tools; familiarity with Asana or Monday.com preferred. Proficiency in Google Analytics and strong understanding of ecommerce KPIs. Highly organized with strong attention to detail and ability to manage multiple projects. Analytical, solution-oriented, and able to follow through independently. Strong communication skills and ability to collaborate across teams. Proficient in Excel/Google Sheets and standard office tools. Self-starter who thrives in a fast-paced, remote environment. Inquisitive and interested in growing overall digital knowledge Why Join Comfrt? Be part of a purpose-driven company that’s shaping the future of comfort and mental wellness. Work in a supportive, creative environment where your ideas and growth are valued. Enjoy Comfrt benefits such as generous paid time off, company-covered health insurance, 5% 401k match, and discounts on all Comfrt products! Join a passionate team making an impact on exciting projects, all while enjoying the flexibility and collaborative support of a fully remote environment. Comfrt is an equal opportunity employer. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills.