Sr Copywriter About Luxehouze Luxehouze is a fast-growing omnichannel luxury marketplace operating across Indonesia and Singapore, serving high-value customers in watches, fashion, and beauty. We operate in an environment where trust, speed and excellence matter, and where outcomes matter more than activity. We are looking for a POSITION, who takes responsibility naturally, thinks in outcomes and wants to build, improve, and scale — not just “execute tasks.” What Will Be Challenging Please read this carefully - it’s here to help you self-select. Expectations are high and visible Problems may be ambiguous and fast-moving Priorities can change as the business scales Feedback is direct and frequent Performance is measured by results, not intentions If you require rigid structure, narrow scope, or close supervision to perform well, this environment may not be a good fit. Responsibilities: ● Develop, write, and refine compelling copy across multiple channels, including brand campaigns, website content, social media, digital ads, CRM, event communications, and editorial articles. ● Translate marketing briefs into persuasive, engaging, and conversion-driven copy while maintaining a consistent brand voice across all customer touchpoints. ● Lead copy development for integrated marketing campaigns, ensuring messaging aligns with business objectives, audience insights, and brand positioning. ● Review, edit, and proofread content to ensure clarity, accuracy, consistency, and high editorial standards before publication. ● Partner closely with Brand, Creative Design, Social Media, Performance Marketing, CRM, and other cross-functional teams to develop cohesive campaign messaging. ● Contribute strategic ideas during campaign planning, content ideation, and creative brainstorming sessions. ● Ensure all copy adheres to brand guidelines, tone of voice, and communication standards while adapting messaging for different platforms and audiences. ● Conduct research on luxury industry trends, consumer behavior, competitors, and cultural moments to create relevant and impactful storytelling for watches, bags, jewelry, and beauty categories. ● Leverage AI writing tools and project management platforms (such as Trello) to improve productivity, collaboration, and content quality while maintaining strong editorial judgment. ● Manage multiple copywriting projects simultaneously, prioritize deadlines, and deliver high-quality work in a fast-paced environment. ● Mentor junior copywriters by providing constructive feedback, reviewing copy, and sharing best practices to elevate overall team quality. ● Continuously evaluate content performance and apply insights to optimize messaging, engagement, and conversion across channels. Requirement & Qualifications: ● 5-7 years of handling copywriter ● Passion for writing and strong writing skills in both English and Indonesian, with attention to detail and the ability to follow brand tone and guidelines. ● Curious, fast learner, and proactive in asking the right questions to move tasks forward. ● Detail-oriented with a keen eye for grammar, flow, and clarity. ● Open-minded and responsive to feedback, with the ability to apply suggestions constructively. ● Ability to manage multiple tasks and deadlines, showing reliability and accountability. ● Familiarity with Trello and AI writing tools (ChatGPT,etc.) is a plus. ● Previous internship or project experience in copywriting or content creation is preferred, but fresh learners with potential are welcome. ● Eagerness to learn about brand tone of voice and maintain consistency in copywriting style. Department Marketing Locations Indonesia Remote status Hybrid Employment type Full-time About Luxehouze At Luxehouze , we believe that values encompass a collection of positive elements that shape our beliefs. We prioritize the well-being of our employees at all levels, acknowledging and appreciating their professional and personal aspirations. Our focus is on teamwork, integrity, and performance, cultivating an environment that reinforces our core values. We are committed to bringing people together and ensuring that everyone is aligned toward a common objective. We encourage a culture of feedback, where giving and receiving input is valued and fostered. Each team member at Luxehouze takes ownership of their tasks, actively contributing to the realization of ideas. It is an amazing place to work, where we not only learn and forge new friendships but also provide a competitive culture and benefits to support our talented workforce. Join us at Luxehouze, where you can experience a fun workplace with a hybrid working arrangement. We offer a Laptop Ownership Program to our employees and provide 16 days of annual leave without deducting from your annual leave balance for collective leaves. Moreover, we promote opportunities for learning and growth through training and development initiatives. To add excitement to the work environment, we organize interesting employee activities and programs. Explore our current job openings below and become a part of our success story as LuxeSquad!
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