Sr. Manager, MarTech

Pizza Hut International is seeking a strategic and technically strong MarTech Manager to enable scalable, data-driven customer engagement and personalization across Canada, UK, France, and Germany. Based in the Pizza Hut London, UK RSC, this role will act as a key enabler of regional MarTech capability partnering across Marketing, Data, Digital, Product, and external vendors to drive the adoption, standardization, and maturity of CRM and customer data practices. This individual will play a critical role in advancing Pizza Hut’s use of first-party data to power lifecycle marketing, personalization, and customer growth. The ideal candidate combines deep MarTech and CRM expertise with strong project management and analytical skills. They will own and evolve core capabilities across CRM platforms, CDPs, and data ecosystems, helping markets unlock more sophisticated segmentation, journey orchestration, and personalized customer experiences at scale. This is a mid-level individual contributor role suited for someone who thrives in a fast-paced, cross-market environment and can balance strategic thinking with hands-on execution. Key Responsibilities Own and evolve MarTech and CRM capabilities across Canada, UK, France, and Germany, driving increased maturity, adoption, and standardization across markets. Act as a key enabler of data-driven growth by advancing the use of first-party data, CDPs, and customer-level insights to power segmentation, targeting, and personalization strategies. Partner cross-functionally with Marketing, Data, Analytics, and Product teams to translate business objectives into scalable MarTech solutions and customer engagement frameworks. Lead and support the implementation, integration, and optimization of MarTech platforms, including CRM systems, CDPs, and data infrastructure (e.g., Braze, Snowflake). Drive best practices in audience segmentation, lifecycle marketing, and journey orchestration to enable more personalized and automated customer experiences across channels. Establish and promote standardized processes, governance frameworks, and ways of working to improve consistency and scalability across regional and market teams. Collaborate with data teams to ensure robust first-party data foundations, including data ingestion, event tracking, identity resolution, and segmentation logic. Partner with external vendors and agencies to deliver against MarTech roadmaps, manage platform capabilities, and support ongoing innovation. Support market teams in executing CRM initiatives through guidance, QA, troubleshooting, and enablement, while reducing operational fragmentation through scalable solutions. Identify opportunities to improve platform utilization, automation, and performance through testing, optimization, and continuous improvement. Contribute to the MarTech roadmap, helping prioritize initiatives that unlock customer value, improve personalization, and drive measurable business impact. Qualifications 7+ years of experience in Marketing Technology, CRM, Lifecycle Marketing, or Marketing Automation roles within complex or multi-market environments. Hands-on experience with CRM and customer engagement platforms such as Braze, Algonomy, Salesforce Marketing Cloud, Adobe Campaign, Iterable, or similar. Experience working with customer data platforms (CDPs), first-party data strategies, and cloud data environments such as HighTouch and Snowflake. Strong understanding of advanced segmentation, lifecycle marketing, journey orchestration, and personalization strategies. Proven experience supporting or leading MarTech implementations, integrations, and migrations across CRM and data ecosystems. Demonstrated ability to translate business needs into scalable, data-driven solutions and frameworks. Strong project management and organizational skills, with the ability to manage multiple priorities across stakeholders and markets. Experience collaborating cross-functionally with marketing, data, product, and engineering teams, as well as external vendors. Analytical mindset with the ability to interpret data, identify opportunities, and drive optimization. Familiarity with Agile workflows and tools such as Jira or Confluence is a plus. Comfortable operating as an individual contributor with regional influence and ownership. Salary Range: £63,600 - £80,000