Team Lead Performance Marketing – Programmatic Advertising (f/m/d)

Team Lead Performance Marketing – Programmatic Advertising (f/m/d) Lead a collaborative DSP team in Hamburg, drive measurable growth for brands, own programmatic campaigns, and translate data into clear, client-ready results. At Front Row, we partner with leading brands to accelerate their ecommerce growth. We leverage our capabilities and proprietary technology to design, market, distribute and accelerate brands on a global scale. Our Performance Marketing team works at the intersection of data, strategy, and creativity, helping clients grow their digital presence across major platforms. You’ll be joining a team that values ownership, curiosity, and collaboration in equal measure. We’re currently looking for an experienced and driven Team Lead Performance Marketing (f/m/d) for the area of Programmatic Advertising to lead our DSP practice and to support our clients to grow their online business. This is a full-time role (part-time from 80% possible), based in Hamburg. Responsibilities Lead, mentor, and grow a team of performance marketing managers: building a culture where people feel supported, challenged, and excited to do great work Own the full DSP marketing scope for existing and new clients, making sure every campaign is strategically aligned with their business objectives Plan, steer, monitor, and continuously optimize DSP campaigns alongside your team Stay hands-on: you’ll manage your own campaigns, test new features, and bring those insights back to the team Build strong client relationships: understanding their needs, shaping advertising strategies together, and presenting results with clarity and confidence Translate campaign knowledge (awareness, consideration, purchase, loyalty) into concrete recommendations that are always grounded in media budget realities and client objectives Act as a sparring partner for your team, raising the bar on campaign quality through better processes, smarter tools, and sharper reporting Drive the evolution of our dashboards by turning it into a go-to resource for efficient analysis and client reporting Keep a close eye on industry trends and emerging technologies, and translate those insights into real improvements for our clients and service offering Champion innovation within our DSP practice by bringing fresh ideas and a forward-thinking mindset to everything you do Requirements You have at least 3 – 5 years of experience in performance marketing, ideally with first leadership experience under your belt Strong expertise in programmatic advertising, hands-on experience with Amazon DSP and/or The Trade Desk is a big plus A sharp analytical mind paired with a technical understanding of the programmatic landscape: you love digging into data and finding solutions Comfortable working with complex data sets and turning insights into clear, actionable recommendations Excellent communication skills: you can make complex topics feel simple, whether you’re presenting to a client or aligning with your team Proven ability to build and sustain strong client relationships, even in fast-moving or complex environments Always looking to learn, grow, and stay ahead of the curve Comfortable taking initiative and making decisions independently, even when things are ambiguous You are fluent in English (written and spoken) Benefits Your development Diverse projects across established German brands and fast-moving digital pure players Full responsibility for your own projects and room to grow professionally Unlimited learning budget and Gallup StrengthsFinder to support your development Your environment A diverse, international team with more than 30 nationalities Close collaboration with clients on equal footing and a straightforward, no-nonsense mindset A modern office in the heart of Hamburg Regular after-work events and team retreats Your flexibility Flexible working hours and remote work options 20 to 40 vacation days One week per year to work from abroad at our Sunshine Office Your wellbeing and perks Mental wellbeing support through OpenUp Lunch allowance EGYM Wellpass Bike leasing, pension plan, and subsidy of the "Deutschland Ticket" Division Front Row Germany Department Performance Marketing Locations Hamburg Remote status Hybrid Employment type Full-time