TikTok Shop and E-Commerce Manager

We're looking for a TikTok Shop and E-Commerce Manager to own and scale the TikTok Shop presence and broader e-commerce ecosystem for a fast-growing better-for-you snack brand. You will manage TikTok Shop end to end, run creator and affiliate programs with a direct focus on revenue, launch and optimize paid ads across multiple platforms, and expand what works on TikTok into Shopify, Amazon, Walmart, Faire, and other wholesale channels. This is a senior, execution-focused role. You must come in as a TikTok expert with a proven track record of driving revenue through TikTok Shop. This is not a role for someone learning TikTok on the job. If you have built TikTok Shop into a meaningful revenue channel before, understand the full stack from creator strategy to paid ads to listing optimization, and can operate without established processes, this role is a strong fit. Why You'll Want to Join You will be paid in USD (bi-monthly: every 15th and 30th) Paid Time Off in accordance with company policy Observance of Holidays per company guidelines 100% remote setup so you can work wherever you're most productive This role requires availability during US business hours Own the full TikTok Shop and e-commerce function for a growing CPG brand with real retail traction High-ownership role with direct accountability for revenue performance across multiple channels What You'll Work On TikTok Shop Ownership Own TikTok Shop end to end including product listings, pricing, promotions, storefront management, and creator strategy Drive revenue through both organic content and paid ads on TikTok Manage and scale the creator and affiliate program with a clear focus on sales output, not just content volume Expand successful TikTok strategies into other e-commerce channels as they are proven Paid Advertising Launch, manage, and optimize paid advertising across TikTok, Amazon, Walmart Marketplace, Google Ads, and other relevant channels Monitor and improve key performance metrics including ROAS, CAC, conversion rate, and AOV Make fast, data-driven decisions and iterate quickly based on performance Multi-Channel E-Commerce Management Manage and optimize product listings across Shopify, Amazon, Walmart, Faire, and other wholesale platforms for conversion and discoverability Identify opportunities for bundling, merchandising, and pricing optimization across channels Manage inventory flow across channels to prevent stockouts and overages Expand learnings from TikTok into the broader e-commerce stack Reporting and Performance Analysis Analyze performance data across all channels and provide clear, actionable recommendations Maintain consistent reporting with insights that directly inform decisions and improve results Track and report on conversion rates, ROAS, CAC, AOV, and channel-level revenue contribution What You Bring Proven track record managing TikTok Shop with measurable, attributable revenue results Deep expertise in TikTok including content strategy, creator management, affiliate programs, and paid ads Hands-on experience scaling TikTok Shop from early stage to meaningful revenue Experience managing at least one additional platform such as Amazon, Walmart Marketplace, or Shopify Strong performance marketing background with direct experience running and optimizing paid ads Data-driven with the ability to make fast decisions and iterate without waiting for perfect information Comfortable operating in a fast-paced environment without established processes Strong ownership mentality with full accountability for results Nice to Have Experience in CPG, food and beverage, or better-for-you consumer brands Familiarity with Faire or wholesale e-commerce platforms Background managing Amazon Seller Central or Walmart Seller Center independently Experience building creator or affiliate programs from scratch rather than inheriting existing relationships How to Apply Please include: Your updated resume A portfolio link or examples showing TikTok Shop results you have driven including revenue impact, ROAS improvements, or creator program outcomes A short Loom video (1 to 2 minutes) introducing yourself, walking through a TikTok Shop you have managed, and describing the strategy behind your creator or affiliate program and the results it produced Only candidates who submit both examples and a Loom video will be moved to the next step of the hiring process. If you have built TikTok Shop into a real revenue channel before, know how to scale creator and affiliate programs that actually sell, and want to own e-commerce growth for a brand with strong product-market fit, this role gives you the ownership and the direct impact to do your best work. Application Process Overview Application Process Overview Our comprehensive selection process ensures we find the right fit for both you and our clients: Initial Application - Submit your application and complete our prequalifying questions Video Introduction - Record an video introduction to showcase your communication skills and work experience Role-Specific Assessment - Complete a homework assignment tailored to the position (if applicable) Recruitment Interview - Initial screening with our talent team Executive Interview - Meet with senior leadership to discuss role alignment Client Interview - Final interview with the client team you'd be supporting Background & Reference Check - Professional reference verification Job Offer - Successful candidates receive a formal offer to join the team Each stage is designed to evaluate your fit for the role while giving you insights into our company culture and expectations. We'll keep you informed throughout the process and provide feedback at each step.