VP, Field & Marketing ABM Leader

Who We Are At Kyndryl, we design, build, manage and modernize the mission-critical technology systems that the world depends on every day. So why work at Kyndryl? We are always moving forward – always pushing ourselves to go further in our efforts to build a more equitable, inclusive world for our employees, our customers and our communities. The Role We are looking for a senior, growth-oriented marketing executive to lead Field and Account-Based Marketing across all international markets outside the United States. You will partner closely with Market Presidents and Sales leadership to drive pipeline, revenue growth, and in-market execution across a complex, multi-regional portfolio. Key Responsibilities • Lead and manage Market and Regional Marketing Leaders across international markets • Translate enterprise growth objectives into localized marketing strategies • Own and scale a programmatic Account-Based Marketing strategy • Own pipeline contribution and marketing ROI across Markets • Establish governance and execution standards • Drive AI-enabled, data-driven marketing strategies • Collaborate with global marketing and alliance teams • Build high-performing teams Sales Partnership Expectations • Act as a trusted strategic partner to Market Presidents, jointly owning pipeline and revenue outcomes • Work with the Global Marketing Leadership team to agree on marketing goals, targets, and account priorities with Sales leadership • Align marketing programs to sales coverage models, priority accounts, and buying groups • Drive disciplined operating cadence (QBRs, pipeline reviews, account planning) with Sales • Enable Sales with insights, data, and account intelligence to accelerate deal progression • Ensure clear accountability for pipeline creation, progression, and conversion across Marketing and Sales • Build strong C-level relationships with customers alongside Sales to support growth opportunities Success Measures Pipeline Impact: % of total pipeline created and influenced by marketing; contribution to new logo and new scope pipeline Revenue Performance: Marketing-attributed originated and progressed signings contribution; performance against targets Growth Efficiency: Cost per opportunity; ROI on marketing investments Sales Outcomes: Win-rate and sales cycle velocity improvement Programmatic Scale: Adoption and effectiveness of ABM / buying group programs globally Operating Discipline: Forecast accuracy and budget reallocation based on performance insights Who You Are You are a visionary marketing leader with a strong commercial mindset and a proven track record in field and ABM marketing. You are highly credible with Sales leadership and capable of driving alignment and results in a matrix organization. Kyndryl currently does not require employees to be fully vaccinated against COVID-19, however, if you are hired to work at a client, customer, or partner location, you may be required to show proof of vaccination to align with their respective COVID-19 vaccination policies. Those who believe they are eligible may apply for a medical or religious accommodation prior to the start of employment. Who You Are Required Skills and Experience • 15+ years in senior marketing leadership roles • Proven pipeline and revenue accountability • Deep expertise in ABM and enterprise marketing • Experience leading global teams • Strong business, analytical, and communication skills Preferred Skills and Experience • Degree in marketing or business • Experience in global/Strategic Markets • Experience in IT services or cloud ecosystems Your Future at Kyndryl Kyndryl offers opportunities for growth through hands-on experience, learning, and certifications. Being You Diversity is a whole lot more than what we look like or where we come from, it’s how we think and who we are. We welcome people of all cultures, backgrounds, and experiences. But we’re not doing it single-handily: Our Kyndryl Inclusion Networks are only one of many ways we create a workplace where all Kyndryls can find and provide support and advice. This dedication to welcoming everyone into our company means that Kyndryl gives you – and everyone next to you – the ability to bring your whole self to work, individually and collectively, and support the activation of our equitable culture. That’s the Kyndryl Way. What You Can Expect With state-of-the-art resources and Fortune 100 clients, every day is an opportunity to innovate, build new capabilities, new relationships, new processes, and new value. Kyndryl cares about your well-being and prides itself on offering benefits that give you choice, reflect the diversity of our employees and support you and your family through the moments that matter – wherever you are in your life journey. Our employee learning programs give you access to the best learning in the industry to receive certifications, including Microsoft, Google, Amazon, Skillsoft, and many more. Through our company-wide volunteering and giving platform, you can donate, start fundraisers, volunteer, and search over 2 million non-profit organizations. At Kyndryl, we invest heavily in you, we want you to succeed so that together, we will all succeed. Get Referred! If you know someone that works at Kyndryl, when asked ‘How Did You Hear About Us’ during the application process, select ‘Employee Referral’ and enter your contact's Kyndryl email address.