Website & Digital Experience Manager

Website & Digital Experience Manager About Us The Company: Dotdigital is a thriving global community of passionate, dedicated professionals, committed to the collective success of the organization and its clients. Our core principles of innovation, teamwork, and client-focused solutions drive us to approach challenges with a growth mindset and take ownership of our work. At Dotdigital, collaboration and curiosity pave the way for meaningful connections and learning opportunities with diverse peers. Our work environment encourages knowledge sharing, fosters exploration, and cherishes creative ideas that guide us towards our shared vision of empowering businesses through marketing automation and engagement. The Product: Dotdigital is an all-in-one customer experience and data platform (CXDP) that empowers marketing teams to exceed customer expectations with highly personalized cross-channel journeys. With Dotdigital, marketers can seamlessly unify, enrich, and segment customer data. Breaking down data siloes, Dotdigital streamlines decision-making and paves the way for marketing creativity that delivers customer engagement at scale. With powerful AI capabilities, Dotdigital makes it easy to automate deeply personalized experiences across web, email, SMS, WhatsApp, chat, push, social, ads, and more. About the role We're looking for a Website & Digital Experience Manager to join Dotdigital's Global Marketing team, reporting to the Global Head of Marketing. This is a pivotal role responsible for the performance, optimisation, and day-to-day management of Dotdigital's global web presence. You'll own the website roadmap and collaborate with content, design, development, demand generation, product marketing, and regional marketing teams to deliver digital experiences that drive awareness, engagement, pipeline, and revenue. Balancing strategic thinking with hands-on execution, you'll ensure our websites are optimised for user experience, conversion, SEO, and performance. You'll lead website enhancements, support integrated marketing campaigns, improve governance and processes, and help shape how prospects and customers experience the Dotdigital brand online. Key responsibilities Own the website roadmap, prioritising enhancements that support business and marketing objectives. Manage the day-to-day operation of Dotdigital's websites, ensuring content is accurate, consistent, and aligned with brand standards. Partner closely with the in-house development team to deliver website, CMS, and user experience improvements. Lead website projects from planning through delivery, coordinating stakeholders across marketing, content, design, and development. Optimise user journeys, landing pages, and conversion paths to improve engagement, lead generation, and revenue contribution. Collaborate with the SEO Marketing Manager and content marketing team to improve organic search performance through technical and on-page SEO best practices. Monitor website performance, analytics, and site health, using data and insights to identify and prioritise improvements. Support global marketing campaigns by ensuring website experiences effectively enable campaign execution and conversion. Establish clear processes and governance to ensure website initiatives are delivered efficiently and effectively. About you You're a commercially minded website professional who combines strong digital marketing expertise with excellent project management skills. You enjoy working cross-functionally, using data to improve performance, and creating digital experiences that drive business results. Experience 4–7 years experience managing websites in a B2B environment, ideally within SaaS or technology. Experience managing website development, optimisation, and content delivery using WordPress or a similar CMS. Proven experience delivering website projects involving multiple stakeholders and cross-functional teams. Experience supporting lead generation and demand generation through website optimisation. Experience managing multilingual websites and working within a global marketing organisation. Knowledge & skills Strong understanding of website UX, conversion rate optimisation (CRO), SEO, and digital customer journey best practices. Proficiency with website analytics and SEO tools, including Google Analytics, Google Tag Manager, Search Console, and Ahrefs. Strong project management and organisational skills, with the ability to manage multiple priorities. Excellent communication and stakeholder management skills. Data-driven mindset with the ability to turn insights into action. Familiarity with project management and design collaboration tools such as Asana, Azure DevOps, and Figma. Nice to Have Experience with website personalisation platforms. Experience supporting website migrations or replatforming projects. Familiarity with HubSpot CRM, Dotdigital, or similar MarTech platforms. Experience working in a global organisation across multiple regions and languages. Interview process 15-minute screening call with the Talent Team 1st stage: 30-minute Zoom interview with Blake Jackson 2nd stage: 60-minute Zoom interview with Blake Jackson, Alastair Mucklow, Duncan Meyer, Juliette Aiken. Authenticity in Our Hiring Process At Dotdigital, we believe in genuine conversations and authentic expertise. While AI can be a valuable and legitimate tool in many contexts, we ask candidates not to use AI-generated content or live AI assistance at any stage of our recruitment process, including applications, assessments, and interviews. We appreciate your cooperation in helping us keep our hiring process fair, transparent, and focused on real human insight. DEI commitment As an equal opportunities employer we are committed to equality in all its practices with regard to race, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, or sexual orientation. If you have any additional requirements or adjustments to assist an application then please don't hesitate to contact us and advise us how we can best support you. Legal statement No agencies/recruiters please. We are only accepting applications directly from the applicants. If you are a recruiter, please refrain from reaching out to our staff about this position. Anything contrary will be treated as unsolicited approach under the applicable data protection law. Department Marketing Locations Cape Town Remote status Hybrid Cape Town Workplace & Culture It all started in a pub in Croydon, UK – we even have the original tables and stools in our London Bridge HQ. Today, we’re a growing global business with 350+ employees and counting. So if you’re interested in becoming part of the dotfamily there may be an opportunity for you. About Dotdigital Dotdigital is a thriving global community of passionate, dedicated professionals, committed to the collective success of the organization and its clients. Our core principles of innovation, teamwork, and client-focused solutions drive us to approach challenges with a growth mindset and take ownership of our work.