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CY

Head of Growth - D2C, Marketplaces & Brand | Vadodara

Cybeart
Posted 7 hours ago
📦Relocation support
🇮🇳India
📁Marketing
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About the job:

Cybeart is a Toronto-founded gaming chair and peripherals brand selling in Canada, the USA, India, and the Middle East - through our own Shopify stores, Amazon in four markets, and offline distribution in retails stores. We hold official licences with Warner Bros (Batman, Superman, Harry Potter, Lord of the Rings, Rick and Morty) and build our own chairs, keyboards, mice and desk mats.


We are hiring one owner for the online business. This is a builder-operator seat, not an agency-management seat. You will own the online revenue number across Shopify and marketplaces, run the accounts yourself where it matters, and lead a small, hands-on team in Vadodara that will expand as the business does.


Currently over $2 million ARR, will be $10 million in 2027 and targetting $100 million ARR by 2030. Need a P&L owner who can drive this growth.


What you will own:

  • Online revenue and contribution across Shopify (CA, US, IN) and Amazon (CA, US, IN, UAE), with one scorecard that carries revenue metrics and brand indicators side by side
  • Paid media strategy and budget pacing across Meta, Google and Amazon PPC, with a performance marketing executive & marketplace manager executing under you
  • Email and SMS - flows, segmentation and campaigns on Klaviyo across markets
  • Site conversion (CRO) and SEO/AEO/GEO planning, with the website tech team executing the technical layer and the social team writing the pages
  • Brand and content direction for the social media team and the creative team, held to a global visual standard; we'll add brand marketing manager later when needed
  • Marketing collateral for our retail and distribution partners in India and the GCC, with the partnerships team executing
  • The functions that report into you: performance marketing, social media, partnerships, marketplaces, website tech and creative - and the Vadodara office when the founder is in Canada.


Your first 90 days:

You join into a live Q4. You observe and support the peak season in November, run December alongside the founder, present the 2027 online plan by mid-December, and own the number from 1 January.


Requirements:

  • 6-8 years in D2C or ecommerce growth with a revenue line you have personally owned, on a Shopify brand rather than agency-side only
  • Hands-on across paid media, Klaviyo and CRO today - you will run Meta and Klaviyo yourself in Q4, not brief someone to
  • Working knowledge of Amazon account management: listings, account health, PPC structure
  • Fluent in CAC, ROAS, MER, contribution margin and payback; comfortable in GA4 and spreadsheets
  • Has led a small team and can hold a visual standard without needing a brand team to do it
  • Gaming, consumer electronics, licensed products or multi-country ecommerce are a plus


Essentials:

  • Vadodara, in office five days a week. We are making Vadodara as our global HQ. Candidates relocating from Ahmedabad, Mumbai, Pune or Bangalore back to Gujarat are welcome; relocation support available
  • Reports directly to the founder and CEO
  • Start immediately


What this is not:

A strategy seat with a large team underneath it. If you have not touched Klaviyo or Meta Ads Manager in the last year, this is not the right role.

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