[Onsite UAE] Assistant to Head of Marketing

Location: Onsite UAE

Salary Range: $2,000 – $4500 NET + Allowances + Bonuses

Level: SubLead

Requirements:

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• Min 5 years of experience in Marketing, with at least a Sub-Lead, Team Lead, or Manager-level background.
• Proven experience managing and leading marketing teams of 6+ members.
• Strong understanding of marketing operations, planning, execution, and performance management.
• Experienced in building annual marketing plans, setting KPIs, and monitoring team performance against business objectives.
• Strong analytical skills with the ability to prepare, interpret, and present marketing reports and performance insights.
• Excellent organizational, coordination, and people management skills.
• High level of integrity, professionalism, discretion, and confidentiality.
• Ability to work closely with senior management and support strategic decision-making.
• Strong communication and stakeholder management skills.

Benefits:

• Relocation Assistance: Support with relocation, accommodation, and initial living arrangements.
• Home Leave Benefit: Annual travel allowance for visiting family in home country.
• Work Equipment: Company-provided MacBook, monitor, and iPhone
• Professional Growth: Ongoing learning and development opportunities (technical & soft skills)
• Holiday Bonus: Year-end and holiday bonus based on performance
• Work Environment: Professional and collaborative workplace with growth opportunities

Responsibilities:

A. Strategy & Overall Operations Management

• Partner with the Head to develop the group-wide growth strategy with a data-driven and customer-centric approach.
• Translate business strategy into organizational structure, measurable objectives, and OKRs/ KPIs for each function (Marketing, Growth, Brand, Communication, etc.).
• Oversee, coordinate, and evaluate the operational efficiency of the entire Marketing division at scale (hundreds to 500 employees).
• Ensure strong alignment between Marketing, Product, Sales, and Technology to drive sustainable growth efficiency (ROI, CAC, LTV, Conversion Rate, Retention Rate).

B. Operational & Performance Management

• Design, build, and standardize end-to-end Marketing operations processes, including planning, approval, execution, reporting, and optimization.
• Implement and supervise the OKR/KPI system across the division to ensure consistency, transparency, and measurable outcomes.
• Manage and optimize the Marketing budget (P&L;), allocating resources across functions (Digital, Brand, PR, CRM, Media, Offline, etc.) based on strategic priorities.
• Apply technology and automation (MarTech, CRM, BI, Data Warehouse) to improve productivity and reduce operating costs.

C. Organization & People

• Restructure and upgrade the Marketing organization to suit each stage of business growth (scaling, international expansion, diversification, etc.).
• Build competency frameworks, training, and development systems for mid-level and senior management within the Marketing division.
• Foster and promote a culture of “execution excellence & accountability” across all operations. D. Strategic Project Management
• Directly oversee group-level strategic projects related to Marketing and Growth such as new product launch and international market expansion.
• Ensure timeline, quality, and financial efficiency of major strategic projects.
• Coordinate cross-functionally (Tech, Product, Business Units, HR, Finance) to ensure alignment and mutual support.

D. Strategic Project Management

• Directly oversee group-level strategic projects related to Marketing and Growth such as new product launch and international market expansion.
• Ensure timeline, quality, and financial efficiency of major strategic projects.
• Coordinate cross-functionally (Tech, Product, Business Units, HR, Finance) to ensure alignment and mutual support.

E. Reporting & Continuous Improvement

• Report directly to the Head on Marketing operational performance, including results, costs, risks, and strategic recommendations.
• Analyze end-to-end marketing performance data and propose optimization models (efficiency model, growth loop, cost control, etc.).
• Lead digital transformation for Marketing & Operations toward a data-driven management system.