About the company Our client builds AI agents that do real, end-to-end accounting work, not chatbots or simple summarizers. The platform is already deployed at some of the largest accounting firms in the world, tackling a massive labor gap in a $500B+ industry, from complex journal entries to technical accounting memos and full tax workbooks. What you'll be doing Build the product marketing function from 0 to 1, defining positioning, messaging, and go-to-market strategy for the company's core accounting, tax, and audit products Craft the narratives, decks, and demo storylines that help the sales team win faster with enterprise and accounting firm buyers Drive brand awareness and thought leadership during a critical window as competitors begin to emerge Develop high-leverage sales enablement content, including case studies, ROI calculators, and product videos that fuel the sales funnel Own competitive intelligence and partner with product teams to launch new features with sharp market positioning What we're looking for 5+ years in product marketing, with demonstrable experience building a PMM function from scratch at a high-growth startup (not inherited from an existing team) B2B SaaS or fintech background, with a strong understanding of enterprise buying cycles and financial software buyers Comfort translating complex, technical products into compelling business value for non-technical audiences A track record of measurable impact from positioning, sales enablement, or competitive intelligence work Compensation and logistics $150,000 to $225,000 base, plus competitive equity New York City (Flatiron), five days a week in office; relocation assistance available Visa sponsorship available
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