Specialist, Creative Content (2YR Fixed Term)

Salary Range: $75,831.00 To $94,790.00 Annually Amnesty International USA (AIUSA) is the global organization’s presence in the United States. We engage people in the U.S. to fight injustice all around the world, while we also work to protect people’s human rights here in the U.S. Amnesty International USA has more than one million members and activists in all 50 states, who are part of a larger global movement of 10 million people in 150 countries. We are a democratically governed, grassroots membership organization, which means that our members vote on key policy issues and elect our Board of Directors. Amnesty International USA’s elected Board members, staff, and members work together to lead the organization. Department: Strategy and Impact Reports To: Director, Creative and Digital Communications Number of Direct Reports: none FLSA Status: Exempt Location: Throughout the U.S. Remote/Hybrid: Remote Category: Full-time, Fixed Term Position Type: Union Travel Required (%): 10-15% Deadline to Apply: 8-17-26 REQUIRED DOCUMENTS : Please submit a resume and cover letter. Please include submit a link to a portfolio or a list of links to relevant work in either your cover letter or resume. Job Summary AIUSA’s Marketing and Communications team develops and executes creative and compelling communications strategies that leverage and build on the Amnesty brand, mobilize members and supporters, and add to the public discourse to protect and advance human rights. The Specialist, Creative Content (“Specialist ”) assists with the development and implementation of content strategies, creating and editing various content formats, and producing content across multiple digital platforms. The Specialist will play a vital role in our visual storytelling team, transforming concepts and ideas into impactful visual representations across print and electronic media. The Specialist should be an excellent storyteller, with experience creating digital multimedia content, developing audience- and channel-appropriate messaging, digital audience development, producing engaging multimedia content tailored to diverse audiences and communication channels and demonstrates a thorough understanding of branding and marketing principles. This role is a union position and covered by the Collective Bargaining Agreement with the Communication Workers of America (CWA), Local 1180. This is a 2-year fixed term role. Essential Responsibilities Multimedia Production and Strategy Produce a regular stream of multimedia content (video, images, graphics, social posts, merchandise) tailored for diverse digital audiences and multiple channels, including rapid response content. Video work includes: writing scripts, basic editing, and appearing on-camera Assist in developing and maintaining AIUSA's visual brand identity and guidelines across communications channels to ensure integrity and relevance to organizational goals Create and implement innovative ideas for visuals, videos, images, and designs supporting human rights campaigns, member engagement, branding, and fundraising Editorial & Digital Production Research, select, and curate photos, videos, and assets (copyright compliance) from sources such as Getty or AP, enriching visual storytelling for research and campaign outputs Develop creative packages for organizational priorities, including campaigns, research outputs, and advocacy events Write, edit, and adapt creative content for web, social platforms, and digital media, ensuring consistency, brand cohesion, and accessibility Collaboration & Project Support Coordinate closely with marketing, social media, web, and research teams, as well as external partners, to deliver impactful creative campaigns and products Participate in planning and supporting events, research missions, and delegations to document and amplify AIUSA’s work through visual content Align deliverables with audience insights, campaign needs, and evolving platform trends, collaborating to optimize reach Analytics, Monitoring & Inclusion Analyze and report on content performance metrics to inform decisions and refine creative strategies in partnership with the Web and Social Media Managers Track human rights news and digital trends to seize timely content opportunities and keep tactics current Center IDEA (Inclusion, Diversity, Equity, Accessibility) in all content planning, creation, and collaboration Other duties as assigned Qualifications and Success Profile To succeed in this role, candidates must bring both the technical expertise to execute the work and the interpersonal and behavioral competencies that align with AIUSA's mission-driven, collaborative culture. Knowledge, Skills, Abilities Strategic and creative thinker, with the ability to translate organizational goals into compelling visual narratives and campaigns Proficiency in multimedia production software, such as Adobe Creative Suite, and familiarity with industry best practices in photography, videography, and design Strong understanding of human rights issues, both domestically and internationally, and political trends with an ability to translate complex topics and policies into compelling content Familiarity with industry best practices and trends in visual content creation and a passion for storytelling through different mediums Skilled at project coordination, asset management, and tailoring content for multiple platforms Strong analytical and project management skills, attention-to-detail, with an ability to multitask and manage multiple deadlines Strong interpersonal, listening, verbal communication, writing, conflict resolution, and collaboration skills to create close working relationships with colleagues and members across AIUSA Ability to embed inclusion, diversity, equity, and accessibility (IDEA) best practices into strategy and operations, and all aspects of visual content creation, ensuring AIUSA's assets are representative and inclusive of diverse communities Core Competencies define how we work at AIUSA. As a Level 4 Specialist role, the Specialist, Creative Content is expected to model these behaviors consistently. Execution : Delivers results by planning, prioritizing, and managing resources to meet goals efficiently. Transforms strategic objectives into practical, measurable actions. Problem-Solving: Creates inclusive solutions by analyzing challenges from multiple perspectives. Applies critical thinking to develop innovative and practical approaches. Communication: Exchanges information clearly and effectively, adapting communication to diverse audiences. Ensures understanding through active, respectful dialogue. Collaboration: Builds effective teamwork by leveraging diverse strengths and fostering trust. Develops relationships internally and externally to achieve shared goals. Adaptability: Navigates change with flexibility, embracing new opportunities. Adjusts strategies, learns continuously, and supports others through transitions. Accountability: Owns actions and outcomes transparently. Follows through on commitments, acknowledges challenges, and acts with integrity. Functional Competencies: These competencies reflect the technical practices required for this role ( S trategic Messaging & Narrative Development and Digital Marketing) Develops messaging strategies that effectively translate complex issues for diverse audiences. Crafts narratives that build credibility while adapting to different contexts and audiences. Implements new digital tools that measurably enhance activist engagement and expand digital reach Creates innovative content that translates complex human rights issues into compelling digital narratives. Education and Experience BA/BS and at least 5 years relevant experience working cross-functionally, with creative, graphic design, UX design, marketing, or a related field experience Experience creating content for a variety of communication channels and audiences, including a strong understanding of SEO best practices and experience implementing them Experience working in a fast ‐ paced environment with the ability to produce high-quality video, social media, and online content under tight deadlines Experience creating content for a human rights organization to- raise awareness, inspire action, and educate diverse audiences preferred Proficiency in essential software Microsoft, Adobe Creative Suite, and similar design software Technical proficiency in audio/visual production and editing is required This is a two-year fixed term role Physical Requirements Prolonged periods of sitting and/or standing at a desk and working on a computer Travel Requirements, Weeknight or Weekend Work Ability to travel domestically if required, e.g., staff retreats, member trainings/convenings, annual and regional AIUSA conferences Some weeknights or weekend is required, as needed APPLICATION INSTRUCTIONS/ ACCOMMODATIONS REQUIRED DOCUMENTS : Please submit a resume and cover letter. Please include submit a link to a portfolio or a list of links to relevant work in either your cover letter or resume. All applications must be completed online as a PDF document through our application portal , and we do not accept submissions via email. Only shortlisted candidates will be contacted due to the high volume of applicants. Please monitor your emails from Paycom, where you can check your application status. Please review our Frequently-Asked-Questions (FAQ) section for additional information on our hiring process. AIUSA does not assist employees or applicants for employment with obtaining or maintaining employment authorization or employment-based nonimmigrant status. This includes, but is not limited to, sponsorship, financial assistance, preparation of documentation for an application for a visa or nonimmigrant status, preparation of training plans, or any other form of support required to obtain work authorization. Candidates must already have authorization to work in the United States that does not currently or in the future require AIUSA’s intervention. If you are experiencing technical difficulties with your application submission, or if you require accommodations during the application process, please email [email protected] OUR EEO STATEMENT Amnesty International USA is an equal opportunity employer. AIUSA encourages applications from all qualified individuals without regard to race, color, religion, gender, sexual orientation, gender identity or expression, age, national origin, marital status, citizenship, disability, veteran status and record of arrest or conviction, or any other characteristic protected by applicable law. Black people, Indigenous people, people of color; lesbian, gay, bisexual, transgender, queer, and intersex people; women; people with disabilities, protected veterans, and formerly incarcerated individuals are all strongly encouraged to apply. We recognize the valuable skills that can be gained through internships, fellowships, volunteer work, and non-traditional work experience. This experience helps build competencies and knowledge that may translate to our job openings. We seek a diversity of experience and skills for our workplace and encourage people from all backgrounds to apply to our openings. OUR COMMITMENT AS AN ANTI-RACIST ORGANIZATION AND TO INCLUSION, DIVERSITY, EQUITY AND ACCESSIBILITY (IDEA) Dismantling white supremacy is central to the fight for human rights in the United States and around the world. As we mobilize staff and activists and work with partners to help transform the multiple systems where oppression operates in the world around us as part of our human rights mandate, anti-racism must be integral to our work. To learn more about how we integrate IDEA into our programs and workplace, visit:  https://www.amnestyusa.org/about-us/idea/ REMOTE AND HYBRID WORKPLACE POLICY We conduct interviews virtually. Please review the job description, which will state whether a role is hybrid or remote. Some roles may require travel domestically and/or internationally.