Posted Wednesday, August 5, 2026 at 4:00 AM
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USA TODAY Co., Inc.
is a diversified media company with expansive reach at the national and local level dedicated to empowering and enriching communities. We seek to inspire, inform, and connect audiences as a sustainable, growth focused media and digital marketing solutions company. Through our trusted brands, including the USA TODAY NETWORK, comprised of the national publication,
USA TODAY
, and local media organizations, including our network of local properties, in the United States, and
Newsquest
, a wholly-owned subsidiary operating in the United Kingdom, we provide essential journalism, local content, and digital experiences to audiences and businesses. We deliver high-quality, trusted content with a commitment to balanced, unbiased journalism, where and when consumers want to engage. Our digital marketing solutions brand,
LocaliQ
, supports small and medium-sized businesses with innovative digital marketing products and solutions.
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USA TODAY Co. Careers
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Dayforce
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www.usatodayco.com
The Account Manager role is responsible for
building, maintaining, & growing relationships with clients by managing their advertising campaigns across multiple publishers/platforms (ex. search, display, social ads, O&O digital/print media etc.). The primary focus is ensuring our clients achieve & exceed their desired marketing goals through strategic campaign planning, and data analysis. As the Account Manager, you will act as the primary point of contact for client concerns and needs post-sales. Must possess strong expertise in existing & emerging business marketing solutions, coupled with the ability to collaborate with our sales partners, post sales optimizers to identify opportunities, and effectively deliver on solutions that maximize a client's ROI; are minimum expectations.
In this dynamic role, a change-minded person will be crucial for effectively navigating the ever-evolving landscape of digital and traditional marketing concepts. Seamlessly, the AM will integrate with various teams and adapt to new challenges, ensuring that strategies remain agile and responsive to client needs
Position Requirements:
Closely partner with sales team(s), in owning the
client relationship
by
:
building solid rapport,
demonstrating
transparency, & delivering results against joint business objectives
Understand
,
manage
, and
anticipate
client
expectations
, gain client
alignment
, and fully mobilize/engage partner teams against the aligned approach
while
maintaining
a
strong
communicative relationship
Creat
e
a consistent open line of communication
ensuring our value
story
&
service successes are
in parallel to a
client's
needs/goals
via performance review
s
(Weekly, Monthly, etc.)
Articulate
media programs to devise
appropriate s
trategies
and campaign implementation plans
W
ork alongside our sales, and post sales optimization teams to formulate and act upon
appropriate digital
strategies a
nd executions
. These actions will
aid in meeting and exceeding our clients' business goals
.
Advise
our clients on how best to
leverage
feasible
ongoing
and
impending
marketing s
trategies
Ensure a highl
y
consistent marketing message across paid search,
organic
presence
, display, social
media,
and O&O digital/print marketing channels
Daily
proficiency
in customer relationship management, online
search,
and display advertising techniques and
LocaliQ
proprietary technologies
R
eview
day to day campaign
performance
in collaboration with post sales
optimiz
ation counterparts
, assess digital
campaign
trends,
facilitate
client advertising performance discussions,
&
identify
proactively
creative new advertising techniques to further our client’s digital marketing needs
Hold primary responsibility for communicating and collaborating with backend support resources
including, but not limited to, various digital solutions and ad operations teams, focused on delivering and exceeding client
objectives
(Daily, Weekly, Monthly, As Needed
Key Skills:
Ability to quickly master business process, marketing, and technology concepts
Demonstrated expertise in customer relationship management
Mastery of key technologies and systems to review and advise on digital marketing campaigns
Advanced capabilities to effectively understand and speak toward digital advertising campaigns –Search, Display, Marketing Management Systems, traditional marketing endeavors etc.
Strong technical skills to recommend, assess, modify/adjust, & routinely improve marketing campaigns over their lifecycle
Demonstrated expertise with digital marketing publishing systems & processes
Excellent verbal & written communication skills
Demonstrate understanding of how retail/service media, sales, and operations work together to successfully drive a business
Proven track record in relationship building and account management
Works efficiently and is always looking to streamline processes & workflows
Moderate Excel and PowerPoint skills required
Key Competencies
Marketing Concepts & Digital Marketing Acumen: pay-per-click, programmatic display, social, email marketing, and tracking concepts (Analytics/GA4), Leads, etc.)
Customer Focus
Proactive Creative & Analytical Thinking
Business Process & Technology Acumen
Team Collaboration
Conflict Management
Flexible With Change Management
Proven Success in Implementing Ideas in a Fast- Paced Environment
Attentive To Detail
About You:
Bachelor's degree in general business, economics, finance, marketing, advertising, public relations, journalism, or English
2+ years hands-on experience managing online/digital advertising campaigns
Must have 3+ years of client facing service/account management experience
Google Ads & Google Analytics Certified
#LI-REMOTE
#LOCALiQ
#LI-LL
The annualized base salary for this role will be $45 000,00 - $55,000.00. Variable compensation is not reflected in these figures and based on the role, may be applicable. Exact compensation may vary based on skills, experience, location, and union representation, if applicable
USA TODAY Co., Inc. is a proud equal opportunity employer committed to building and maintaining a diverse workforce. As such, we will consider all qualified applicants for employment and do not discriminate in connection with employment decisions on the basis of an applicant or employee’s race, color, national origin, ethnicity, ancestry, citizenship status, sex, gender, gender identity, gender expression, religion, age, marital status, personal appearance (including height and weight), sexual orientation, family responsibilities, physical or mental disability, medical condition, pregnancy status (including childbirth, breastfeeding or related medical conditions), education, genetic characteristics or information, political affiliation, military or veteran status or other classifications protected by applicable federal, state and local laws in the jurisdictions where USA TODAY Co. employs employees. In addition, USA TODAY Co., Inc. will provide applicants who require a reasonable accommodation, as a result of an applicant’s disability or religion, to complete this employment application and/or any other process in connection with an individuals’ application for employment with USA TODAY Co., Inc. Applicants who require such accommodation should contact USA TODAY Co., Inc.’s Recruitment Department at
[email protected]
. Applicants must be authorized to work in the applicable location. Applications from outside these regions will be removed from our system after submission.