Appointment Setter

Appointment Setter (Warm SDR) Industry: Real Estate Growth & Sales Infrastructure Location: Remote Employment Type: Contract / Full-Time (Depending on structure) Role Overview Conversion Key is seeking a disciplined and professional Appointment Setter to manage inbound real estate leads for residential builders and real estate operators. This role is responsible for engaging new inquiries quickly, qualifying prospects, nurturing conversations, and booking high-quality appointments for our clients' sales teams. You will work inside structured CRM systems with automation and AI support, ensuring no lead goes cold and every opportunity is properly qualified. This is not a call center position. This is a performance-based sales support role. Key Responsibilities Respond to inbound leads immediately via phone, SMS, and email Qualify prospects based on defined criteria (budget, timeline, intent, location, etc.) Book qualified appointments into client calendars Maintain accurate CRM records and pipeline stages Follow structured follow-up sequences Re-engage aged or unresponsive leads Confirm appointments to improve show rates Report daily activity and KPIs Performance Metrics Speed to lead response Contact rate Qualification rate Appointments booked Show rate CRM accuracy Ideal Candidate Clear, professional English communication Neutral accent (preferred) Confident on the phone Strong objection-handling skills Organized and disciplined Comfortable working with CRM systems Sales or real estate experience preferred Self-managed and performance-driven What We Offer Structured systems and scripts AI-assisted follow-up support Performance-based growth opportunities Long-term role potential Remote flexibility Who This Role Is For Professionals who want structured expectations Strong communicators who thrive in performance environments Individuals who understand sales psychology Those comfortable handling real estate prospects Who This Role Is NOT For Individuals looking for passive admin work Script-readers with no adaptability Those uncomfortable making outbound calls Anyone who struggles with accountability Compensation Compensation structure will include: Base pay Performance incentives tied to booked appointments and show rates