Assistant Brand Manager

Assistant Brand Manager, Kayem Kayem Foods | Chelsea, MA | Hybrid About the Job Help lead the next phase of growth for a brand built for what matters most. Kayem Foods is a family‑owned food company that has been crafting premium meat products for over 100 years. Today, we are the largest meat processor in New England, trusted by home cooks, grill masters, chefs, restaurants, and iconic venues alike—including Fenway Park, home of the Fenway Frank. Our Kayem brand sits at the heart of our business. As the #1 franks brand in New England and the official hot dog of the Boston Red Sox, Boston Bruins, and New England Patriots, Kayem represents quality, tradition, and regional pride. Beyond franks, our Kayem portfolio spans bacon, sausage, slow-cooked meats, and deli products—making Kayem a powerhouse across multiple categories and consumption occasions. As we continue to grow and evolve, we’re looking for an Assistant Brand Manager who is passionate and curious and ready to make an impact on a high-profile, market-leading regional brand. What You’ll Do: This is not a “maintenance” role. You’ll play a hands-on role in driving the day‑to‑day performance of the Kayem brand – supporting annual planning, innovation initiatives, and go-to-market execution across a broad portfolio. You’ll collaborate closely with sales, insights, R&D, finance, and agency partners—while gaining strong visibility with senior leadership and contributing to key strategic decisions. Be the consumer champion, analyzing market trends, consumer insights, and competitive dynamics to inform decision making Use syndicated data (Nielsen/IRI) and other inputs to assess performance, identify gaps, and recommend course‑correcting actions and opportunities to drive growth Lead the cross-functional team (Sales, R&D, Finance, Supply Chain, Insights, and agency partners) to deliver product innovation, product renovation, and high impact promotional events Help manage integrated marketing initiatives, including advertising, promotions, and retail programs Support the development and execution of annual brand plans and long-term growth strategies Who You Are: Someone who is ready to step up, move fast, take ownership, and see the impact of your work quickly. 2+ years minimum of relevant experience, CPG industry experience is preferred BA/BS required, marketing focus and/or MBA preferred Passion for uncovering consumer needs and insights to drive growth and brand mission Demonstrated leadership ability, analytical skills, presentations skills, and creativity Strong interpersonal skills with the ability to communicate and influence effectively Ability to take initiative and apply an appropriate sense of urgency to delivery results High energy and team spirit with a can-do attitude Skilled use of PowerPoint and Excel, experience with IRI/Nielsen data a plus Salary & Benefits: The base salary range for this position is $80,000 to $100,000. An employee’s rate of pay within the range is determined by their qualifications, relevant experience, and demonstrated performance over time. In addition, this position offers the following benefits, subject to applicable eligibility requirements: Healthcare insurance, dental insurance, vision insurance, heath savings accounts (HSA), 401(k) retirement plan with matching, life insurance, paid time off, company holidays, Education Reimbursement (eligible after 6 months of continuous employment and up to $3,000 for career development). No Relocation support is available. Why Kayem Foods Kayem Foods combines the scale and stability of a category leader with the agility of a family‑owned business. While our brands are woven into the fabric of New England—and beyond—we continue to operate with an entrepreneurial mindset where smart ideas move quickly and individual impact is visible. Our portfolio spans premium franks, sausages, deli meats, slow‑cooked and value‑added meat products, including beloved brands like Kayem and Al Fresco, and iconic products like the Fenway Frank. We’re proud of our “Old World” food philosophy: we only make food we’d proudly serve to our own friends and family. Working here means: Hybrid flexibility (3 days in the office, 2 remote) Real ownership, real impact—you’ll help run and grow a business, not just support one Accelerated growth and responsibility Direct access to senior leadership and a seat at the table A collaborative, down‑to‑earth culture rooted in craftsmanship, accountability, and trust If you’re looking to build brands consumers love—and want your work to matter right away—Kayem Foods offers the chance to do both. Kayem Foods is an equal opportunity employer. We are committed to building an inclusive workplace and consider all applicants without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, ancestry, age, disability, veteran status, genetic information, or any other characteristic protected by applicable law.