𝗕𝗿𝗮𝗻𝗱 𝗠𝗮𝗻𝗮𝗴𝗲𝗿 (𝗺/𝘄/𝗱) - Aura Reality

𝗕𝗿𝗮𝗻𝗱 𝗠𝗮𝗻𝗮𝗴𝗲𝗿 (𝗺/𝘄/𝗱) – 𝗔𝘂𝗿𝗮 𝗥𝗲𝗮𝗹𝗶𝘁𝘆

Zurich, Switzerland | Hybrid (3 days/week in office) or Remote across Europe

𝗔𝗯𝗼𝘂𝘁 𝗔𝗨𝗥𝗔

AURA Reality, part of Hexagon, is shaping the next generation of medical-aesthetic technologies. We combine advanced imaging hardware, AI-enabled software, and evolving data capabilities to build a platform that helps clinicians and consumers better understand, measure, and improve aesthetic and wellbeing outcomes. We are not incrementally improving an industry, we are creating a new space within it.

𝗬𝗼𝘂𝗿 𝗥𝗼𝗹𝗲

As Brand Manager (m/f/d), you will help build AURA as a new brand in the medical-aesthetic space and drive its growth across markets. You will work hands-on across brand, content, digital media, CRM and sales enablement, ensuring that AURA is positioned clearly, consistently and relevantly across both established and new markets.

𝗬𝗼𝘂𝗿 𝗥𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀

• Shape and develop AURA’s brand positioning, messaging and brand strategy

• Plan and manage content across social media, website and campaigns

• Steer paid media across Meta, Google and other platforms together with agency partners

• Source, brief and manage creative and media agencies across different markets

• Support CRM and email marketing activities, including HubSpot, newsletters and nurture programmes

• Develop sales materials, playbooks and campaign insights to support the sales team

• Adapt the brand and communication to new markets and support international market launches

𝗬𝗼𝘂𝗿 𝗣𝗿𝗼𝗳𝗶𝗹𝗲

• 3–5 years of well-rounded marketing experience, ideally in a start-up, scale-up or B2B environment

• Experience working across content, brand and digital marketing channels

• Strong understanding of digital media, KPIs, audiences and performance

• Experience sourcing, briefing and managing creative or media agencies

• CRM experience, ideally with HubSpot

• Strong instinct for brand, positioning and messaging, combined with excellent copywriting skills

• Hands-on, curious and solution-oriented mindset with the ability to take ownership in a small, dynamic team

𝗪𝗵𝘆 𝗔𝗨𝗥𝗔?

• Build a new category at the intersection of technology, beauty and healthcare

• Innovative product with global growth potential

• Small, agile team with visible impact

• Part of Hexagon, a global technology leader