BI Analyst (Marketing)

BI Analyst (Customer Acquisition & Performance)

Location: London, SW1W 0SR
Reporting to: Head of Marketing Data & Analytics – UK
Working Hours: 40 hours per week, Monday to Friday
Hybrid: 3 days in office, 2 days working from home

Role Overview

We are looking for a BI Analyst to join our UK Marketing Data team at Verisure, the world’s #1 professionally monitored security provider, protecting over 6.2 million customers globally.

This is a hands-on, commercially focused role where you will turn complex data into clear, actionable insights that drive customer acquisition performance, marketing efficiency, and commercial decision-making.

You will work in a high-volume, fast-paced, data-rich environment, supporting the optimisation of marketing spend, funnel performance, and conversion outcomes across multiple channels.

This role goes beyond reporting, it focuses on identifying what is driving performance, what is underperforming, and where marketing efficiency can be improved.

Key Responsibilities

• Build and maintain Power BI dashboards to track marketing, acquisition, and commercial performance
• Analyse end-to-end funnel performance (lead generation, conversion rates, cost per acquisition, ROI)
• Identify trends, performance drivers, and opportunities to improve marketing efficiency and spend effectiveness
• Translate data into clear insights, recommendations, and actionable outcomes for marketing and business stakeholders
• Support campaign and channel performance analysis across multiple markets and acquisition streams
• Write and optimise SQL queries (Snowflake environment) to extract, transform, and validate data
• Ensure accuracy, consistency, and integrity of reporting across all dashboards and datasets
• Work closely with stakeholders to understand business questions and translate them into structured analysis
  

About You

• 3–5 years’ experience in a BI, Data Analyst, or similar analytical role
• Strong technical skills in Power BI, SQL, and Excel (Snowflake experience beneficial)
• Experience working with large datasets in a high-volume, fast-paced, performance-driven environment
• Strong analytical mindset with the ability to move from data, insight, commercial recommendation
• Comfortable working with marketing or commercial performance data (e.g. funnels, conversion, acquisition metrics), beneficial but not essential
• Strong communication skills with the ability to explain complex data in a clear, business-focused way
• Proactive, autonomous, and comfortable working in a fast-paced, high-growth international environment
  

What Success Looks Like

Success in this role means delivering insights and reporting that directly improve marketing efficiency, optimise customer acquisition performance, and support better commercial decision-making across the business.

Why Join Verisure?

• Be part of the world’s #1 professionally monitored security company
• Protecting over 6.2 million customers globally across 14+ countries
• High-impact role with direct influence on marketing performance and commercial outcomes
• Fast-paced, data-rich, international environment with strong growth ambition
• Close collaboration with senior stakeholders across marketing, analytics, and operations
• Opportunity to shape how data is used to drive acquisition efficiency and business performance

About Us

We are Verisure – and we are Proud to Protect

Verisure is the leading provider of professionally-monitored smart alarms for residential households

and small businesses in Europe, and we are growing in Latin America. We trade as Verisure in most of the countries where we operate, and as Securitas Direct in Spain and Portugal.

We protect more than three million customers in 19 countries. Our business model integrates product development, design and sales with installation, outstanding service and a 24/7 professional monitoring solution. We protect people from intrusion, fire and flood - and we save lives.

We believe it is a human right to feel safe and secure.

It takes passionate people to protect

Protecting what matters most for our customers takes innovative technology and, above all, passionate people. People who are driven by our purpose. Every one of our 33,000 colleagues takes this responsibility to protect seriously. Every day, they demonstrate our DNA – the unique imprint we look for, nurture and unleash in every member of our Verisure family.

Our people strategy is clear: to create the best, winning team. We do this by finding and attracting the very best talent; by growing and nurturing the talent we already have; and by engaging our people around our vision, our strategy and our DNA.

And with more than 80% of our colleagues interacting with our customers every day, they personally deliver our customer promise: to protect what matters most.

Do you have what it takes to be Proud to Protect? Would you like to be part of the next phase of our successful growth story? We are looking forward to receive your application.