Brand and Multimedia Designer

At Drummond, our mission is to drive the digital transformation of healthcare and commerce, improving outcomes by promoting and supporting the adoption of interoperability and security standards. As the predominant leader in ONC Health IT, AS2/AS4, EPCS and FHIR testing and certification, we strive to build on our strengths to be the partner of choice in highly regulated global industries. The team adheres to our strong values of diversity, integrity, commitment, and excellence while striving to make a positive impact for all stakeholders.

Reporting to the VP of Marketing, the Sr. Brand and Multimedia Designer, will be responsible for oversight of the brand and visual identity of Drummond. The role responsibilities include digital-first creative elements, social media content, motion graphics, and multi-channel marketing and sales support that result in consistent and scalable designs that enhance the brand experience while translating complex compliance, conformance, and IT security concepts into engaging visual stories.

Responsibilities:

• Serve as the brand evangelist and gatekeeper for Drummond's visual identity and brand guidelines, balancing consistency with ongoing evolution.
• Create and maintain a self-serve library of ready-to-use branded assets and templates (slide decks, illustrations, documents, sales collateral, social graphics, email banners, and more) that any Drummond team member can use without design support.
• Present creative direction, design frameworks, and mock-ups to cross-functional teams, to ensure delivery of designs that align to business objectives.
• In collaboration with the marketing and business unit teams, develop brand-compliant PowerPoint templates, both blank and topic-specific
• In collaboration with the marketing and business unit teams, script, storyboard, and produce service explainer videos for YouTube, social media, as well as the Drummond and third-party websites.
• Produce a variety of static and motion graphics for social media and the Drummond website (banners and other graphics).
• Own the process for creating, editing, and repurposing blog (blog-to-video) and gated content (ebooks), as well as raw pre-recorded webinar, testimonial, and questionnaire video into engaging video for use on LinkedIn, YouTube, and the Drummond website.
• Own Drummond's YouTube channel management to maintain a consistent, on-brand experience and improve channel performance while working collaboratively with the marketing team to ensure appropriate descriptions and video settings are used.
• Own the maintenance, updates, and development of Drummond Certified® and Drummond Validated™ program marks, and act as the point person for compliant internal and external marks-use enforcement.

Qualifications:

• Degree in graphic design, visual communications, or a related field.
• 5+ years in a graphic design and video editing role, preferably in B2B or professional services setting.
• A strong portfolio showing versatile brand and marketing design across digital and print, from campaigns to collateral, including motion and video work.
• Experience working within a brand system and knowledge of how to apply guidelines consistently while finding room for creativity.
• Highly proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign) including motion and video tools (After Effects, Premiere Pro, or equivalent).
• Strong grasp of visual design principles across channels (social media, YouTube, conference displays, sales materials), including how animation and motion reinforce brand identity.
• Able to produce web- and social-ready assets: correct formats and sizing, responsive and retina-ready graphics, and compressed files (WebP, optimized PNG/JPG).
• Working knowledge of accessible design (color contrast, alt text, WCAG basics).
• YouTube channel skills: video editing, captioning, basic audio cleanup, and thumbnail design.
• Experience using a combination of personally developed templates and human processes with AI design tools to scale/accelerate output while ensuring output is polished and brand compliant.
• Experience with WordPress and Microsoft Office (Word, PowerPoint, Excel)
• Familiarity with SurveyMonkey, ContentStudio, Descript, and Vocal Video (or the ability to quickly adopt new tools).
• You take initiative and build strong working relationships with colleagues, leadership, customers, and partners at all levels, and you've partnered with marketers, writers, and other stakeholders to turn ideas into finished creative.
• You work efficiently through feedback and revision cycles with subject-matter experts and leadership, and you keep projects on deadline.
• Strong problem-solving, decision-making, organization, and communication skills (verbal/written).
• Self-motivated, able to work independently and as part of a team in a remote-only environment.
• Able to prioritize and manage multiple projects at once.
• Must currently be eligible to work in the United States or Canada.

To see salary, benefits, and additional Drummond employment details please visit our careers page. https://www.drummondgroup.com/about/careers/